Spanb2b
Senior B2B Campaign Contractor
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Spanb2b is looking for an experienced Senior B2B Campaign Consultant
Spanb2b is looking for an experienced Senior B2B Campaign Consultant to support a growing portfolio of client work across demand generation, ABM and paid media.
This is a senior, hands-on role for someone who can take ownership of client accounts and campaign workstreams from initial brief through to planning, delivery, optimisation and reporting.
You will work closely with our team, clients and specialist partners, helping to shape strong campaign approaches while making sure the detail, delivery and commercial management are equally well handled.
Key responsibilities
- Take ownership of selected client accounts and campaign workstreams, from initial brief through to planning, delivery, optimisation and reporting
- Build and shape B2B campaign approaches across demand generation, ABM and paid media, including media planning, partner recommendations and ensuring activity connects back to target accounts, pipeline and sales
- Manage day-to-day delivery across client calls, publishers and partners, timelines, actions, budgets, scope and quality control across plans, decks, reports and other client outputs
- Own campaign performance and reporting, turning data into useful insight and clear recommendations rather than simply presenting numbers back
- Be comfortable with the operational side of campaign delivery, including Convertr, lead flow, campaign tracking, data QA and making sure campaigns are set up and running as they should
- Be commercially switched on, with a clear understanding of margins and scope, spotting issues early, challenging where needed and identifying sensible opportunities to strengthen existing client programmes
- Use AI naturally as part of the role for research, analysis, reporting, first drafts, data interrogation and improving the speed and quality of the work
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About you
We are looking for someone with strong experience in B2B marketing, ideally gained within an agency, media or demand generation environment.
You should be comfortable working independently, managing senior client relationships and moving confidently between strategic planning, campaign delivery and operational detail.
You will ideally bring:
- Experience across demand generation, ABM and paid media
- A good understanding of media planning and working with publishers and specialist partners
- Strong analytical and reporting skills, with the ability to turn campaign data into useful recommendations
- Commercial awareness and confidence managing budgets, scope and client expectations
- Excellent attention to detail and high standards of client delivery
- The ability to manage multiple priorities and workstreams independently
- Confidence using AI tools as part of day-to-day campaign and client work
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About Spanb2b
Spanb2b is a B2B marketing agency helping marketing teams connect strategy, media, demand generation and sales more effectively.
We work across GTM strategy, ABM, paid media, content, measurement and enablement, with a strong focus on making sure activity connects back to target accounts, pipeline and commercial outcomes.
Our clients are predominantly B2B technology, financial services and professional services businesses, often with complex buying groups, long sales cycles and multi-market campaigns.
We are a small, senior team by design, working closely with clients and specialist partners rather than operating through layers of account management. That means the people shaping the strategy are also close to the delivery, performance and client conversations.
We are growing, but we want to stay lean, experienced and practical in how we work.
Day rate: £450–£600, depending on experience
Location: Remote, UK-based
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