Gleeson Recruitment Group
Senior Campaign Manager
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Senior Campaign Manager
Berkshire (Hybrid, 3 days office) | Up to £70,000 + Benefits
We're partnering with a leading multi-site, multi-brand retailer undergoing significant investment and transformation across its marketing function.
This is a high-profile opportunity for an experienced Senior Campaign Manager to lead the planning, coordination and delivery of integrated omnichannel campaigns that drive customer engagement, commercial performance and brand growth across multiple brands and channels.
The Role
Reporting to the Head of Marketing, you'll own campaign planning from strategy through to execution and performance analysis, ensuring activity is delivered on time, on budget and against commercial objectives.
Key responsibilities include:
- Leading the development and delivery of integrated omnichannel marketing campaigns.
- Creating campaign plans aligned to customer, brand and commercial goals.
- Partnering with Ecommerce, CRM, Digital, Content, Social, Merchandising and Store Operations teams.
- Managing budgets, performance, ROI and post-campaign analysis.
- Using customer insight and campaign data to optimise future activity.
- Managing agency relationships and external partners.
- Coaching and developing a Campaign Marketing Executive.
- Driving improvements in campaign planning processes and ways of working.
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About You
Experience within a large, multi-site, multi-brand retail business is essential.
You'll have a proven track record of delivering integrated marketing campaigns in a complex retail environment and be comfortable operating at pace, managing multiple priorities and stakeholders simultaneously.
We're looking for someone who is:
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- Experienced in omnichannel campaign planning and delivery.
- Strong across CRM, digital marketing and customer lifecycle marketing.
- Commercially minded, with the ability to translate insight and performance data into action.
- Agile and adaptable in a fast-moving environment.
- Confident managing senior stakeholders, cross-functional teams and agency partners.
- Experienced working across multiple brands and customer audiences.
What's on Offer
- Salary up to £70,000.
- Hybrid working (3 days in the Berkshire office).
- Private healthcare and competitive benefits package.
- Opportunity to join a retailer making significant investment in its marketing function.
If you're a commercially driven marketer with multi-site, multi-brand retail experience and thrive in a fast-paced environment, we'd love to hear from you.
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