dunnhumby Network Alliance

dna (dunnhumby Network Alliance) is an open, collaborative Retail and Commerce Media service designed to unify a fragmented market and unlock growth for brands, agencies, and retailers. Operating as a neutral layer across multiple retail partners, dna brings together audiences, inventory, and intelligence enabling a single, simplified point of entry to cross-retailer media at scale. Built in partnership with Kevel and powered by dunnhumby’s data and expertise, dna connects brand and performance across the full customer journey, delivering more transparent, consistent, and effective outcomes in an increasingly complex media landscape.

The Role

As Senior Campaign Manager, you will help deliver campaigns across the dna ecosystem with consistency, care, and a strong eye for quality. This role is about making complex campaign delivery feel seamless — coordinating internal and external stakeholders, processes, and details to ensure seamless activation.

What You'll Be Doing

• Work with brands, retailers, creative, product, operations, and measurement teams to deliver campaigns from briefing to completion, and help build scalable processes and operation models to continually improve delivery and maintain high standards.
• Own end-to-end delivery of dna campaigns, including campaign setup, activation, and in-flight management to ensure delivery against agreed budgets and targets.
• Ensure campaign readiness and execution, validating assets, formats, tracking, and policy compliance, while coordinating brands, internal teams, and retailers to deliver campaigns on time.
• Own campaign status and issue resolution, maintaining clear visibility on delivery, resolving problems, and escalating where required.
• Own quality assurance and campaign documentation so delivery is consistent and compliant throughout the process.
• Identify opportunities to improve ways of working and simplify delivery across repeat campaign activity.
• Operate effectively in a fast-paced, evolving environment, managing multiple campaigns and parallel workstreams, adapting to changing priorities, and taking ownership of work beyond core campaign management where required.
• Help scale a significant new entry in the market.