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Senior Category Manager – Boots
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Senior Category Manager – Boots – Berkshire
Do you know how to turn complex shopper and retailer data into a category story that gets people to act? Can you influence major retailers, shape in-store execution and turn insight into measurable commercial growth?
The Role
We are looking for a Senior Category Manager - Boots to join its Berkshire-based Sales team and help shape how some of the UK’s best-known consumer brands show up in store.
Reporting to the Head of Category Development UK, you’ll sit at the heart of category strategy, retailer relationships and commercial execution. This is a role where your recommendations won’t simply live in a presentation – you’ll see them translated into range, space, merchandising and shopper decisions.
As Senior Category Manager - Boots, you’ll work closely with National Accounts, Trade Marketing and key retailers including Tesco, Boots, Asda and Sainsbury’s.
Key Responsibilities
- Develop and deliver effective 4P execution based on customer, category and consumer insight.
- Build compelling, insight-led category stories for buying and merchandising teams.
- Tailor category plans to support individual retailer strategies and priorities.
- Lead range reviews, space planning and shelf-layout optimisation.
- Embed shopper missions, occasions and behaviours into category recommendations.
- Negotiate solutions with key stakeholders to improve category performance and in-store execution.
- Take initiatives from initial idea through to implementation in store.
- Partner with Trade Marketing on NPD and wider category plans.
- Act as the category expert for internal teams and customers.
- Manage and coach direct reports, setting clear objectives and priorities.
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The Benefits
Joining us as a Senior Category Manager - Boots means working with market-leading brands in a commercially ambitious environment where your ideas can have real visibility.
You’ll gain exposure to major UK retailers, work across high-profile categories and have access to a business recognised for strong commercial capabilities and career opportunities.
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The Person
We’re looking for a commercially sharp Senior Category Manager - Boots who can combine analysis with action.
You’ll bring:
- Strong commercial and category management experience.
- Excellent analytical skills across complex data sets.
- Knowledge of Nielsen/IRI, retailer portal and panel data.
- Confidence influencing senior internal and external stakeholders.
- Strong presentation, negotiation and storytelling skills.
- Experience turning insight into practical in-store recommendations.
- Advanced Excel and PowerPoint skills.
- Working knowledge of Spaceman, VST, JDA or similar tools.
- Experience managing, coaching and developing others.
What’s Next
If you’re ready to become a Senior Category Manager - Boots with the opportunity to influence major retailers and some of the world’s most recognised brands, apply today and take your next commercial career step!
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