Blakeney Point Search & Selection
Senior Category Manager
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Do you love combining data and creativity to build best-in-class category strategies? Thrive on working with top-tier retailers and being the “voice of the shopper”? Fancy shaping the future of a fast-paced, insight-driven category with a supportive, values-led team? If yes – this is the role for you.
💼 The Opportunity:
We’re looking for a Senior Category Marketing Manager to join our high-performing commercial team. This is a senior-level position focused on one of the UK’s largest and most influential grocery retailers - Tesco amongst others.
You'll work cross-functionally with commercial, insight, NPD, and senior leadership to shape and deliver category plans that unlock real growth for both the business and our retail partner. You’ll be a trusted strategic voice, combining shopper insight, retailer understanding, and market data to drive intelligent decisions and long-term value.
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What You’ll Be Doing:
- Creating and delivering strategic, insight-led category plans that support both our business and Tesco’s growth objectives.
- Leading regular market and customer reviews, presenting with clarity and impact.
- Bringing the shopper voice to life, identifying behavioural trends and gaps in knowledge, and working with insight teams to fill them.
- Supporting the Stage Gate process, ensuring insight informs innovation and NPD briefs at every level.
- Collaborating with internal stakeholders across commercial, technical, and development teams.
- Supporting and mentoring junior team members to build broader team capability.
This is an influential, fast-moving role where insight meets action and where your voice will genuinely shape category direction at the highest level.
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🌟 What You’ll Bring:
- Proven experience in category management within an FMCG environment (manager level or equivalent).
- Excellent understanding of shopper and market insight tools (Kantar, Dunnhumby, EPOS, etc.).
- Experience working with UK retail customers, ideally including Tesco.
- Strong communication and storytelling skills – you can turn data into clear, compelling strategies.
- A naturally collaborative approach and a hands-on, “can-do” attitude.
- Proficiency in Excel and PowerPoint – you know how to build a killer deck.
- A full UK driving licence.
- Bonus if you’ve worked with loyalty card data or have experience mentoring or managing junior colleagues.
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