West London NHS Trust
Senior Communications Officer
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About the Role
We’re a friendly bunch at West London, and the Communications Team works hard to deliver the Trust’s strategic objectives.
I’m looking for a communications expert who has skills across a broad range of communications disciplines, from media to internal comms, digital to social media. In short, a generalist. You might not know everything in the communications world, but you’ll be willing to learn, and you’ll be someone who can muck in with key projects, whether that be leading them, or supporting others.
In this role, you will lead on communications advice and support for services within the organisation, acting as point of contact for them and advising on best ways to communicate for a desired outcome. You’ll also contribute to our communications channels and content, helping the Trust to be as clear and engaging as possible among our internal and external audiences.
You’ll also work closely with the Senior Communications Manager and the other Senior Communications Officers to make sure that all communications activity that you’re leading on is aligned to the Trust’s strategic objectives and priorities. All this will help us maintain the delivery of a high-quality communications service for the Trust.
It’s worth noting that from the outset that as part of this role, you will be required to work at least 60% of the time from one of our Trust sites, in line with our agile working policy.
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Key Responsibilities
- Develop and produce engaging, informative and high quality written and digital content for publication across the Trust’s key communication platforms, including the external website, staff intranet, social media accounts and internal newsletters.
- Using analytics, report and evaluate communications activity to progress the performance of Trust channels and team processes.
- Provide a responsive and proactive service for assigned accounts, developing and maintaining trusted relationships with staff, patients, service users and external partners.
- Provide communications support to clinical and corporate teams across the organisation to enable delivery of Trust services, including providing advice and guidance on the production of high quality communications that adhere to Trust’s brand guidelines and writing style.
- Write and issue press releases and answer media queries.
- Work closely with and be a trusted advisor to senior leadership in the Trust.
- Identify and escalate communications and/or media risks and issues to managers within the Communications team for strategic input and handling.
- Organise and/or support the delivery of key events and campaigns (e.g. Excellence Awards, Team/Employee of the month, Annual General Meeting, vaccine delivery, Staff Survey), ensuring that activities are delivered on time, to budget and are of a high standard
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About Us
West London NHS Trust is one of the most diverse healthcare providers in the UK, delivering a range of mental health and physical healthcare and community services. The Trust runs Broadmoor Hospital, one of three high secure hospitals in the country, with an international reputation.
Our high secure services care for patients from South of England and we provide low and medium secure services across eight London boroughs. The Trust also provides mental and physical healthcare in three London boroughs (Ealing, Hounslow and Hammersmith & Fulham). We employ over 5,000 staff, of whom 59% are BME. Our turnover for 2024-25 is over £500m.
The Trust is rated as ‘Good’ overall by the Care Quality Commission. Forensic services are rated as ‘Outstanding’.
The Trust is an established partner and contributor in the development of the evolving North West London Integrated Care System and the Integrated Care Board. The Trust leads the NW London Children and Adolescent Mental Health provider collaborative.
Contact
For further details / informal visits contact:
Name: Sumit Wadhia
Job title: Deputy Director of Communications
Email address: sumit.wadhia@nhs.net
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