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Senior Creative Strategist

United Kingdom
Posted about 12 hours ago
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Senior Creative Strategist

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Senior Creative Strategist based in United Kingdom.

As a Senior Creative Strategist, you will own the paid social creative strategy for a fast-growing direct-to-consumer jewelry brand operating across multiple international markets. You will take responsibility for understanding what makes advertising creative perform and turn those insights into stronger concepts, messaging, scripts, and testing strategies. Working with significant Meta advertising investment, you will have access to fast performance feedback and meaningful data to guide your decisions. You will work closely with founders and performance marketing stakeholders while directing a broader creative production process. A key focus will be building a repeatable creative testing system that consistently identifies, iterates, and scales winning concepts. You will also help establish workflows, documentation, and processes that enable a scalable internal creative function. This is a high-ownership, fully remote opportunity requiring strong collaboration across European CET working hours.

Accountabilities

  • Own the overall performance creative strategy for Meta advertising across the brand’s international markets.
  • Analyze creative performance using metrics such as CPA, CTR, CVR, ROAS, hook rate, and other relevant performance indicators.
  • Identify the hooks, angles, formats, messages, creative patterns, and audience insights that contribute to winning performance.
  • Translate performance insights into new creative concepts, scripts, ad copy, and detailed briefs for production teams.
  • Build structured creative testing and iteration roadmaps designed to improve the speed, quality, and effectiveness of creative experimentation.
  • Conduct competitor research and investigate customer pain points, motivations, behaviors, and emerging market trends.
  • Direct and coordinate video editors, designers, creators, and other creative contributors.
  • Review creative output and provide clear, specific, and performance-driven feedback.
  • Turn campaign and performance data into actionable creative recommendations and decisions.
  • Improve creative workflows, documentation, testing frameworks, and production systems to create a more scalable operation.
  • Help build, manage, and develop an internal creative team as the function grows.
  • Collaborate closely with founders and performance marketing stakeholders to align creative strategy with broader commercial objectives.

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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?

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Graduate Consultant — 2026 Scheme

PwC·London, UK
£35,000/yr

Why you're a good match

Strong

Your economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.

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Why you're a good match

You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.

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Strong

Experience fit

Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.

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Requirements

  • Strong professional experience in DTC, e-commerce, or another performance-driven consumer business.
  • Meaningful in-house or brand-side experience, ideally with direct ownership of creative strategy.
  • Hands-on experience developing and optimizing creative specifically for Meta Ads.
  • Experience working with significant paid social budgets and high volumes of creative production and testing.
  • Strong understanding of direct-response advertising, consumer psychology, and performance creative principles.
  • Excellent ability to develop compelling hooks, angles, concepts, scripts, messaging, and creative briefs.
  • Strong analytical skills, with confidence interpreting performance data and using it to inform creative decisions.
  • Proven experience with structured creative testing, rapid iteration, and performance-led optimization.
  • Experience directing or managing designers, video editors, creators, or other creative professionals.
  • Strong copywriting and communication skills, with excellent professional English.
  • Ability to work autonomously, prioritize effectively, and take ownership in a lean, fast-moving environment.
  • Strong creative judgment combined with a commercially-minded and data-driven approach.
  • Experience in fashion, jewelry, beauty, wellness, apparel, or other visually-driven consumer categories is highly relevant.
  • Familiarity with AI creative tools and AI-assisted production workflows is a strong advantage.
  • Comfortable collaborating remotely with teams and stakeholders across European CET working hours.

Benefits

  • Fully remote position within Europe.
  • High level of ownership and autonomy over the creative strategy function.
  • Opportunity to work with a significant Meta advertising budget of approximately €1M per month.
  • Direct exposure to founders and senior decision-makers.
  • Fast creative feedback loops supported by meaningful performance data.
  • Opportunity to build and shape a scalable internal creative function from the ground up.
  • High-impact role within a fast-growing international DTC business.
  • Opportunity to influence creative strategy across the US, UK, Canada, Australia, and New Zealand markets.
  • Significant scope to develop and implement creative testing, production, and optimization systems.
  • Opportunity to work with a multidisciplinary creative team including designers, editors, and creators.
  • Flexible remote working environment with collaboration centered around CET hours.
  • Opportunity to work at the intersection of creative strategy, consumer psychology, performance marketing, and AI-assisted production.

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How Jobgether Works

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Why Apply Through Jobgether?

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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Skills

Paid Social Strategy
Meta Ads Optimization
Direct Response Advertising
Consumer Psychology
Creative Testing
Copywriting
Data Analysis
Creative Briefing
Performance Marketing
DTC E-commerce
Video Production Direction
Competitor Research
AI Creative Tools
Project Management
Strategic Planning
International Market Scaling

Location

United Kingdom

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