Prosana
Senior Creative Strategist
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Two and a half years ago this started as a passion project: bring real meaning back to jewellery, give it a British look, and price it so premium doesn't mean out of reach. It's working. The brand's already pushing serious monthly spend on Meta with a clear shot at seven figures a month, jewellery's the start, with wider fashion and lifestyle accessories on the road after that.
Creative isn't a support function bolted onto growth here, it's the actual growth lever. You'd own the whole thing: strategy, team, testing, production direction, with direct access to the founder and nobody standing between your idea and it going live. And nothing's built yet, so you get to build the trackers, the creative database, the whole production workflow exactly how you've always wanted to.
If you want a brand that already has the traction and the spend, and you'd rather build the machine than plug into someone else's, this is that role.
This is a fully remote, full-time role.
What's in it for you
- You own the creative function outright. Strategy, briefs, team, testing, production direction
- A blank slate on systems. Trackers, databases, asset libraries, production workflow. You build them the way you have always wanted to
- Direct access to decision makers. No account managers, no relay. You raise it, you get an answer
- Upside tied to results. A performance bonus linked to ad spend and agreed profitability targets
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What you're getting into
- Audit every current and historical ad, offer and performance learning in the account, then say plainly what is broken
- Define the premium creative direction: customer avatars, desires, objections, awareness levels and the emotional triggers that actually move purchases
- Ship 10 to 15 genuinely distinct concepts every week, built for hit rate and quality rather than raw volume, each with a brief, a script or storyboard, required assets and a test hypothesis
- Lead two video editors, a graphic designer and a content manager across UK and Philippine hours, and hold them to deadlines and quality
- Diagnose why creatives win or fail, then turn winners into systematic iteration cycles instead of one-off wins
- Build the operating layer the brand does not have: performance tracker, creative database, content asset library, competitor library, production and shoot planning systems
- Write the scripts and shot lists for every shoot, then brief the Head of Production on exactly what's missing from the current library and why
- Flag it early when the real problem is the offer, product or landing page rather than the creative
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Who you are
- You have worked with brands doing at least eight figures a year
- You have directly supported Meta accounts spending $400,000+ per month
- You understand Meta creative properly: funnels, avatars, pain points, awareness levels and emotional buying triggers
- You have ads you can point to that took meaningful spend and acquired customers profitably
- You have managed video editors and graphic designers yourself, not through a project manager
- You know the difference between a new concept and an iteration, and you hold that line even when the week is tight
- You can challenge your team, and the people above you, when standards are not being met
Bonus if you've:
- Worked in fashion, jewellery, beauty, fragrance or premium lifestyle
- Directed shoots and built detailed shot lists
- Launched new products or opened new categories
- Built creative tracking and production systems from scratch
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