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Senior CRM Manager - Contract
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Senior CRM Manager - 12 Month Contract - £70,000 + bonus / London
3 days per week in office
A fast-growing, app-led FinTech business is adding a hands-on Senior CRM Manager on a 12 month contract, paying £70,000. Highly engaged customer base. CRM right at the centre of the growth plan.
You'll own acquisition-focused lifecycle activity end to end, building and scaling automated journeys across email, push, in-app and SMS, and working with Marketing, Product, MarTech and Analytics to shape the plan and deliver at pace. Plenty of hands-on build, testing and optimisation, with real ownership from day one.
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Responsibilities:
- Own acquisition-focused lifecycle activity end to end
- Build and scale automated journeys across email, push, in-app, and SMS
- Work with Marketing, Product, MarTech, and Analytics teams
- Shape the plan and deliver at pace
- Hands-on build, testing, and optimisation
- Real ownership from day one
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Requirements:
- 5+ years in CRM
- Track record of designing and scaling campaigns and automated journeys
- Experience in app-first, product-led, or high-frequency digital products
- Braze is a big plus
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