Senior Data Analyst

London (Hybrid) | 75k + Benefits

Are you passionate about using data to drive customer growth, retention, and commercial performance? This is an exciting opportunity to join a fast-growing digital business where your insights will directly influence subscription strategy, product development, and audience engagement.

The Company

They are a technology-driven digital organisation with a strong consumer focus and a data-led culture. Operating at scale, they leverage analytics to enhance customer experiences and support sustainable growth across their subscription products. Their collaborative environment brings together product, growth, marketing, and data teams to deliver measurable business impact. With continued investment in data and analytics, this role offers excellent scope for development and influence.

The Role

You will be responsible for delivering actionable insights across the customer lifecycle, helping the business better understand subscriber behaviour and improve key commercial metrics.

Responsibilities include:

• Analyse customer journeys and subscription funnels to identify conversion opportunities and reduce drop-off.
• Track and report on subscription, retention, and engagement metrics through dashboards and regular performance analysis.
• Conduct deep-dive investigations into customer behaviour, retention trends, and audience engagement patterns.
• Develop and refine Lifetime Value (LTV) models to support strategic decision-making.
• Build and enhance churn prediction models to identify at-risk customers and improve retention outcomes.
• Work with large-scale datasets to uncover trends and generate actionable recommendations.
• Partner with product, growth, marketing, and engineering teams to define success metrics and measure performance.
• Ensure high-quality data capture and support improvements to data collection processes.
• Present analytical findings clearly to both technical and non-technical stakeholders.