Ogilvy
Senior Influence Strategist
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Senior Influence Strategist
Department: Influence Strategy Location: London Contract Type: Fixed-Term (12 Months) Full Time/Part-time: Full Time Reports to: Strategy Director
About Ogilvy
Ogilvy, part of WPP, has been shaping brands through iconic, culture-defining ideas since its founding 75 years ago by David Ogilvy. Through Borderless Creativity, the agency innovates across advertising, public relations, relationship design, consulting, and health capabilities, with teams collaborating seamlessly across over 120 offices in nearly 90 countries. Ranked #1 globally for creative excellence and effectiveness by WARC, Ogilvy delivers transformative solutions that drive measurable impact for clients and communities. Ogilvy is owned by WPP plc (NYSE: WPP).
For more information, visit Ogilvy.com, follow on LinkedIn, X, Instagram, or Facebook.
About WPP
WPP is the world’s leading marketing services group, empowering global brands through cutting-edge insights, creativity, and strategies that drive growth. Combining data-driven intelligence, creative excellence, and expert counsel, WPP helps clients navigate complexity and seize opportunities. For more details, visit WPP.com.
The Role
Are you a savvy internet culture expert passionate about creating conversation-captivating influencer strategies? Join Ogilvy’s Influence team as a Senior Influence Strategist—the driving force behind award-winning campaigns that fuse cultural sharpness with strategic power.
Key Focus Areas
- Serve as the cultural strategist for high-profile brands, translating insights into influential, earned-first ideas that earn conversation.
- Elevate Ogilvy’s influence offering by ensuring work is not just seen—but remembered—through strategic alignment with broader marketing and communications plans.
Guided by David Ogilvy’s core values—Do the Right Thing, Do the Best Work of Our Lives, Do It Together—this role lives at the intersection of deep cultural expertise, strategic creativity, and collaboration.
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Ogilvy’s influence practice is ** globally the largest**, with six consecutive years as the most awarded influencer agency and a Cannes Grand Prix for Social & Creator (2022–2023).
Key Responsibilities
- Develop and execute award-winning influencer strategies based on cultural insights, catering to high-profile brands.
- Act as the strategic advocate for influence within client’s broader marketing and comms plans, ensuring earned-first and paid synergies.
- Uncover cultural tensions and compelling insights to drive earned-first creative concepts.
- Author clear, inspiring creative briefs that inspire groundbreaking work from creative teams.
- Lead the strategic component of new business pitches, crafting and delivering persuasive, client-focused solutions.
- Collaborate closely with strategy and influence teams to ensure campaign cohesion and impact.
- Mentor junior colleagues, fostering team upskilling and collective excellence.
Key Skills & Expertise
- Strategic & Conceptual Thinker – See patterns, challenge assumptions, and cut through noise to solve big client problems.
- Cultural Fluency – Deep dive into internet culture; identify relevant trends, tensions, and opportunities with precision.
- Compelling Storyteller – Craft and deliver powerful narratives to senior clients and internal teams.
- Collaborative Leader – Build relationships across levels, inspire teams, and delegate effectively to drive impact.
- Deep Craft Expertise – Mastery of influence marketing, social media platforms, and measurement, with an eye for distinctive, effective work.
About You
You’re a -passionate strategist who lives and breathes social and influencer marketing—speaking its language fluently and using it to push boundaries. Key traits:
- Proven earned-first strategies built around influencers, with a track record of delivering results.
- Curious and agile in uncertain spaces, thriving in fluid, fast-paced environments.
- Collaborative by nature, driven by team culture and electing to coach and support others.
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Benefits & Culture
Our culture is creative, supportive, and vibrant—a mix of camaraderie, impact, and mutual growth. Benefits include:
- Hybrid Working: Flexible model balancing in-office collaboration with remote work.
- Holiday & Growth: 25+ days annual leave + paid volunteering day; option to buy up to 5 extra days.
- Pension: Generous scheme with Ogilvy matching contributions, totalling 17.5% total (4% employee + 10.5% Ogilvy on £27k).
- Wellbeing: BUPA private medical insurance, discounted dental cover, 24/7 GP access, nutrition consultations, mental health support.
- Coaching: Free 1:1 coaching annually for professional and personal development.
- Financial Security: Life assurance and income protection for peace of mind.
Ogilvy embraces innovation and AI—we encourage candidates to demonstrate judicious AI use (e.g., enhancing applications) and discuss how you leverage this ethically and effectively during interviews.
Why Work With Us
Mission-Driven Culture
Ogilvy is a collaborative creative powerhouse, built on integrity, innovation, and self-expression. Our Borderless Creativity mindset fuels a mission of creating a better future and championing DEI, equity, and inclusivity.
Diversity & Belonging
Ogilvy is an equality-first workplace. We actively foster an environment where everyone feels valued and empowered to grow. If you or someone you know would benefit from accessibility support during applications, please email accommodations@ogilvy.com.
Cet lieu est le nôtre pour inspirer un changement culturel et imaginaire.
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