Senior Licensing Manager – Maternity Cover

The Role

Licensee Management

• Lead day to day relationships and contract management across Premier Leagues Licensees – including but not limited to – PUMA, Topps, Avery Dennison, Football Manager and Rezzil.
• Work with licensees to set and track clear commercial objectives for each season that support driving revenue growth and performance.
• Ensure all contractual rights and obligations are delivered across the licensee portfolio.
• Provide regular royalty and revenue updates with clear performance insights and recommendations to the Director of Commercial Development and Chief Commercial Officer.

Product & Brand

• Work with licensees and internal brand teams to shape product roadmaps, ensuring high quality, innovative outputs that align to the Premier League brand.
• Identify potential new product categories and licensing opportunities across growth areas.

Team Management

• Day to day management of the licensing team, ensuring effective delivery of product approvals and partner management.
• Support Licensing Managers to achieve their objectives aligned to business goals.
• Responsible for any relationships with external agencies, consultants and budget management for the licensing team.
• Stakeholder management of key relationships between, licensees, clubs, and internal teams on anything licensing related.

Requirements For The Role

• Considerable experience in licensing, partnerships, sponsorship, commercial account management or a related commercial role, ideally within sport, entertainment, consumer products or a rights-holder environment.
• Proven experience of managing day-to-day relationships with external partners, licensees, agencies or suppliers, ensuring a high-quality and professional service.
• Experience of line managing, supporting and developing team members.
• Strong understanding of contractual rights delivery, with the ability to manage obligations, approvals, performance measures and partner expectations effectively.
• Commercially aware, with experience of tracking performance, analysing revenue or royalty information, and using insight to make recommendations.
• Experience of supporting or delivering product, brand, licensing or partner activation projects, with a focus on quality, innovation and audience engagement.
• Excellent stakeholder management skills, with the ability to build trusted relationships across internal teams, Clubs, partners, licensees and external agencies.
• Strong organisational and project management skills, with the ability to manage multiple workstreams, prioritise effectively and deliver to deadlines.
• Confident communicator with strong written and verbal skills, including the ability to prepare clear updates, reports and recommendations for senior stakeholders.
• Collaborative team player with the confidence to support and guide colleagues, contribute positively to team culture and work effectively across functions.
• Experience of line managing, supporting and developing team members, including setting objectives, providing guidance and ensuring effective delivery across a team.
• Comfortable using Microsoft Office and relevant systems or databases to manage partner information, approvals, reporting and performance tracking.

Our commitment to safeguarding includes implementing robust safer recruitment procedures to assess the suitability of individuals applying for roles that involve work with children and adults who are or may be at risk of harm. For further information, please see our Safeguarding Policy and Safer Recruitment Guidance.

To Apply

To apply please visit our careers page and apply with your CV and a cover letter. The closing date for applications is 12 August 2026.

We will remove barriers that prospective candidates might face at any stage of our recruitment process. If you have a disability and would like the advert in an alternative format, or would like to talk about how we can adjust the interview process to best support you, please contact recruitment@premierleague.com.