Integrity360
Senior Marketing Executive
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About the Company
Integrity360 is a leading independent cybersecurity and PCI specialist operating across Europe, Africa, the Caribbean, and North America. The company has office locations in Ireland, the UK, Bulgaria, Italy, Sweden, Spain, Lithuania, Ukraine, Africa, the Caribbean, and Canada, supported by six Security Operations Centres (SOCs) located in Dublin, Sofia, Madrid, Stockholm, Rome, and Cape Town.
With over 780 employees, including more than 585 dedicated cybersecurity professionals, Integrity360 delivers a full suite of professional, support, and managed security services. These span the complete cyber risk lifecycle, from identification and prevention to detection, response, and recovery. Integrity360 supports over 3000 mid-market and enterprise organisations across sectors including financial services, insurance, government, healthcare, retail, telecommunications, and utilities.
At Integrity360, people come first. We invest heavily in learning, development and progression, fostering a dynamic culture where innovation, collaboration and continuous growth are at the heart of what we do. If you're ready to take your cyber security career to the next level, we’d love to hear from you.
Job Title: Senior Marketing Executive
Integrity360 are looking for a Senior Marketing Executive who will be responsible for developing and executing the regional marketing plan within an assigned territory, acting as the primary marketing lead for that region. The role focuses on stakeholder management, campaign planning, demand generation, event delivery, PR/Media relations, partner marketing and regional brand and growth initiatives.
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The role does not have primary responsibility for graphic design, website development, digital advertising execution, SEO or content production. Instead, the Senior Marketing Executive works closely with specialist marketing functions to deliver regional objectives.
Key Responsibilities
Regional Marketing Leadership
- Own and implement the regional marketing plan aligned to corporate objectives.
- Act as the primary marketing contact for regional sales and leadership teams.
- Identify regional market opportunities, trends and growth initiatives.
- Ensure marketing activities support agreed pipeline and revenue targets.
- Manage regional marketing budgets and investment priorities.
Campaign Planning & Delivery
- Develop integrated campaign plans for the region.
- Build campaign briefs and requirements for specialist teams.
- Coordinate campaign execution across content, digital, design, communications and events functions.
- Monitor campaign performance and recommend optimisation opportunities.
- Ensure all campaigns are delivered on time and within budget.
Stakeholder Management
- Partner with Regional Managing Directors, Sales Directors and Practice Leaders.
- Gather regional requirements and translate business priorities into marketing activity.
- Ensure alignment between local market needs and global marketing strategy.
- Present marketing plans, results and recommendations to senior stakeholders.
Event & Field Marketing
- Plan and deliver regional events, executive roundtables, webinars and industry conferences.
- Coordinate speakers, venues, partners and attendee engagement activities.
- Manage event budgets and ROI tracking.
- Develop post-event follow-up and lead nurture activities with sales teams.
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Vendor & Partner Marketing
- Develop joint marketing plans with strategic technology partners.
- Manage MDF opportunities and reporting requirements.
- Coordinate partner-led campaigns, webinars and events.
- Strengthen regional partner relationships to maximise commercial outcomes.
Demand Generation & Pipeline Contribution
- Support lead generation programmes within the region.
- Work with sales leadership to understand pipeline requirements.
- Ensure effective lead management, tracking and reporting.
- Monitor marketing performance against agreed KPIs.
Working With Specialist Marketing Functions
- Collaborate closely with specialist teams who provide delivery expertise, including:
- Content & Communications Specialists
- Digital Marketing Specialists
- Design Specialists
The Senior Marketing Executive is responsible for briefing, coordinating and prioritising these resources to support regional objectives rather than producing these deliverables themselves.
Key Competencies
- Commercial awareness
- Strategic planning
- Stakeholder management
- Project management
- Campaign management
- Event management
- Communication and influencing skills
- Analytical and reporting capability
- Strong organisational skills
- Excellent English language skills
Success Measures
- Marketing-sourced pipeline
- Marketing-influenced revenue
- Campaign ROI
- Event ROI
- Regional lead generation
- MDF utilisation
- Stakeholder satisfaction
- Delivery of regional marketing plans
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