SoTalent
Senior Marketing Executive
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Senior Courier Marketing Executive
📍 Location: London, London, United Kingdom (Hybrid)
🏢 Industry: Software Development
💼 Work Setting: Hybrid
Are you passionate about creating impactful marketing campaigns, leveraging data-driven insights, and building strong engagement strategies that help grow and retain a thriving partner community?
We are seeking a motivated Senior Marketing Executive to support the development and execution of marketing initiatives focused on partner acquisition, engagement, and retention across a rapidly growing network. This is a dynamic, generalist marketing role that offers exposure to multiple disciplines, combining creativity, commercial thinking, and analytical expertise.
Working closely with cross-functional teams, you will use customer and performance insights to influence marketing decisions, enhance loyalty and engagement programs, and deliver campaigns that drive measurable business results. You will play a key role in shaping marketing strategies, strengthening value propositions, and ensuring an exceptional experience for stakeholders.
Key Responsibilities
- Support the delivery and continuous improvement of loyalty and engagement programs to increase retention, participation, and long-term value.
- Assist in developing and executing marketing initiatives that strengthen the organization's proposition and brand positioning.
- Analyze campaign performance and customer behavior using reporting and analytics tools to generate actionable insights.
- Plan, implement, test, and optimize marketing activities to improve effectiveness and maximize results.
- Build and maintain strong collaborative relationships with internal stakeholders and external partners to ensure successful campaign execution.
- Create and manage high-quality marketing materials, presentations, and campaign documentation that support business objectives.
- Support the development and delivery of broader marketing strategies and initiatives.
- Collaborate with content and creative teams to produce compelling communications for product updates, operational changes, and brand campaigns.
- Manage marketing administration activities, including purchase orders, invoice processing, and budget tracking.
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What We're Looking For
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- Proven experience in marketing, with a track record of delivering successful, insight-led campaigns that drive engagement and business growth.
- A proactive and results-oriented mindset, demonstrating initiative and a strong commitment to achieving objectives.
- Excellent communication and stakeholder management skills, with the ability to develop productive relationships across diverse teams.
- Strong project management and organizational capabilities, with experience managing multiple priorities in a fast-paced environment.
- A balance of creativity and analytical thinking, with the ability to leverage data and technology to enhance marketing performance.
- A collaborative approach and team-first attitude, contributing positively to shared goals and collective success.
- Sound judgment and decision-making skills, with a focus on delivering positive outcomes for key stakeholder groups.
- A commitment to simplifying processes, communications, and customer experiences to create greater clarity and efficiency.
- Experience using marketing analytics and reporting tools to measure performance and support strategic decision-making.
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