MacGregor Black
Senior Marketing Manager
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Do you enjoy building commercially focused marketing strategies that directly influence sales performance?
Have you led trade, customer or wholesale marketing teams within retail, FMCG or wholesale?
Would you like to play a key leadership role in one of the UK's largest retail and wholesale businesses?
MacGregor Black are partnering with a leading UK wholesale group to appoint a Senior Commercial Marketing Manager.
This is a 5 day on site leadership role based in West London, working closely with senior commercial leaders to shape marketing strategy across wholesale, digital and customer channels.
Reporting directly to the Head of Marketing, you'll act as their deputy while leading a sizeable marketing function responsible for driving customer engagement, supplier investment, commercial performance and digital growth. This is an opportunity to influence business strategy rather than simply deliver campaigns.
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Key Responsibilities:
- Lead the wholesale, trade and digital marketing strategy.
- Develop commercially focused campaigns that increase sales, customer acquisition and loyalty.
- Own supplier-funded marketing programmes and maximise commercial return.
- Partner with Trading, Commercial and Category teams to deliver integrated campaigns.
- Lead digital marketing and e-commerce performance.
- Use customer insight and analytics to optimise campaign ROI.
- Develop and coach a high-performing marketing team.
- Deputise for the Head of Marketing and contribute to wider business strategy.
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What We’re Looking For:
- Senior marketing leadership experience within wholesale, retail or FMCG.
- Strong trade, shopper or customer marketing expertise.
- Experience managing significant marketing budgets and supplier-funded activity.
- Strong commercial acumen with a track record of delivering measurable sales growth.
- Experience leading high-performing teams.
- Confidence working with senior commercial stakeholders.
- A data-led approach to marketing performance.
Salary £75k plus benefits
For more information, please contact Alice Redmond.
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