Digitas Health LDN
Senior Medical Copywriter I
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Company Description
We work with science-led clients to launch and develop health brands for sustained growth. We do this by creating digital-first experiences that respond to the real needs of consumers, patients and health professionals.
Human needs, illuminated by data, so brands show up when and where they can be truly valuable.
We call this People Powered Health.
We are a generous, idealistic, and uniquely qualified team across data, strategy, science, creative, UX, media and client service. We work with health brands to deliver business impact through brilliant brand experiences, from brand campaigns to digital products and services. We use digital and emerging technologies to help brands build deeper connections with their audiences, connect ecosystems and disrupt traditional marketing.
As part of Publicis Health, our team works to bring applied innovation to a range of global, EMEA and UK clients, working in collaboration with other DH offices in Philadelphia, New York, San Francisco and sister agencies in London and around the world. Learn more at digitashealthldn.com.
Overview
The Senior Medical Copywriter I is a trusted figure in the copywriting team, responsible for helping clients and colleagues navigate the maze of scientific language to find the compelling human truths at the centre. What does that look like? In this role you will be called on to pick apart a scientific paper, and to translate data and academia-speak for a range of audiences. Then, once you’ve turned the science into persuasive, emotive copy, you’ll be able to reference it solidly enough to survive contact with even the strictest medical review.
In this role you will further develop your skills by taking a leading role on a number of projects, with the support of a Scientific Director, and contribute to the ongoing development of more junior writers by reviewing their work and providing guidance and mentorship.
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Responsibilities
- Comfortably writes persuasive copy for multiple formats, channels and audiences; crafts effective story flows with skill; adopts creative themes and employs relevant tones of voice; finds stories in data and tells them in natural language
- Establishes strong relationships with client teams and account leads
- Leads medical-related discussions with clients and colleagues with support from senior peers where needed; advises regarding narratives and portfolio messaging development
- Works with copywriters, art directors and designers to ensure medical and creative alignment; informs development of relevant themes and accurate, engaging work
- Checks the work and mentors junior/mid-level members of the medical copywriting team; provides feedback and support to peers
- Understands brand strategy and ensures it is clearly and cohesively applied across materials
Qualifications
- Proven experience in a medical copywriting role, demonstrating responsibility for maintaining high scientific and copywriting standards across multiple accounts
- A solid scientific background (you should hold at least a bachelor’s degree in the life sciences)
- Expertise in healthcare advertising, with a thorough understanding of ABPI regulations
Additional Information
Digitas Health has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
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- WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
- “YOU” DAYS – flexibility to take a day off for your well-being and self-care without prior notice and additional paid leave for volunteering and charity work of your choice.
- HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
- FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity, Adoption, Surrogacy and Shared Parental Leave.
- FLEXIBLE WORKING & BANK HOLIDAY SWAP You can switch a religious Bank Holiday (either Good Friday or Easter Monday) for another day to celebrate a religious, spiritual, faith or belief-based day of your choosing.
- GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.
Full details of our benefits will be shared when you join us!
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG’s (Employee Action Groups).
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