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Senior Meta Media Buyer
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About the Role
We're a fast-growing functional coffee brand looking for a Senior Meta Media Buyer to own our paid social engine end to end. This is a high-ownership role: you'll drive strategy, creative, and scale — not just manage campaigns. Your work will directly move the needle on revenue every single day.
What You'll Do
- Own the full Meta advertising function: strategy, campaign architecture, execution, and optimization
- Own all creative strategy and development — concepts, angles, hooks, briefs, and iteration cycles with designers and editors
- Manage and scale $50,000+ per day in ad spend while maintaining profitability targets
- Build and run high-velocity testing frameworks across audiences, offers, and creative
- Analyze performance daily and make data-driven decisions on budget allocation and scaling
- Report on key metrics (CAC, ROAS, MER, AOV) and translate insights into action
- Collaborate closely with founders and the growth team on offers, landing pages, and funnel optimization
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What We're Looking For
- Based in the United States
- Proven track record scaling DTC brands on Meta (Facebook and Instagram)
- Direct, hands-on experience managing and scaling budgets of $50,000+ per day
- Full ownership of creative strategy in previous roles — you know that great media buying starts with great creative
- Deep fluency in performance metrics: CAC, ROAS, MER, AOV, LTV
- Self-directed operator who thrives with autonomy and accountability
- Experience in food & beverage, health & wellness, or consumables DTC is a plus
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Compensation & Benefits
- $100,000 base salary + performance bonus
- Fully remote (US)
- High-growth brand where your impact is visible daily
- Direct access to founders — no layers, no bureaucracy
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