The role

• Take ownership of major national retail customers and deliver ambitious revenue and growth targets
• Build and execute strategic customer plans and JBPs that grow distribution, brand presence, market share, and long-term account value
• Develop influential relationships at buyer, senior buyer, and director level
• Use customer, category, consumer, and competitor insight to identify growth opportunities and build compelling commercial propositions
• Lead high-quality customer negotiations, range reviews, and brand and product presentations
• Identify new business opportunities across existing and prospective customers
• Work closely with Buying, Marketing, Merchandising, and Supply Chain to turn customer strategy into effective execution
• Bring commercial insight and recommendations into the CCO and wider leadership team
• Help raise the standard of strategic account management across the sales function

Experience sought

• Significant experience managing UK national/key retail accounts, ideally including major grocery, discounter, or other large national retailers
• A background in FMCG, branded consumer goods
• Strong evidence of developing and executing JBPs or equivalent strategic customer plans
• A track record of growing significant accounts through distribution, listings, propositions, and customer development rather than relying solely on promotional activity
• Strong commercial and analytical capability, with experience using customer, category, or market data to shape account strategy
• Established relationships and credibility with senior retail buyers, with exposure to director-level stakeholders advantageous
• Strong negotiation, presentation, and influencing skills, combined with the ability to work effectively across functions

This will suit an established Senior National Account Manager seeking greater influence, or a high-performing National Account Manager ready to step into a broader, more strategic role.