Perspective Media lnc.
Senior Paid Social Executive
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Full Time · Remote
Reporting to: Performance Marketing Lead
Compensation: £42k–£45k/ year
The Role
We’re looking for a Senior Paid Social Executive to help drive the next stage of growth at Perspective Media Agency.
This is a hands-on performance role for someone who knows that great paid social is more than launching campaigns. You’ll own performance, challenge assumptions, build smarter tests and turn data into decisions that move the business forward.
You’ll work across Meta and emerging paid social channels, partnering closely with Creative, Strategy and Data to build campaigns that are both commercially effective and creatively strong.
What You’ll Own
- Own the end-to-end performance of paid social campaigns — from strategy and setup to optimisation and scale.
- Manage budgets with a clear focus on growth, efficiency and quality.
- Diagnose performance quickly and know when to change creative, audience, structure, bidding or measurement.
- Build a rigorous testing roadmap across creative, audiences, messaging and campaign architecture.
- Turn campaign data into clear commercial recommendations, not just reporting.
- Work with Creative to identify what makes an asset perform — and turn those insights into the next winning concept.
- Maintain high standards across tracking, attribution, campaign hygiene and measurement.
- Identify opportunities to scale successful activity without compromising efficiency.
- Help develop our approach across TikTok, YouTube, Pinterest and emerging platforms.
- Bring new ideas, tools and ways of working to the team — including smart use of AI and automation.
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What We’re Looking For
You’re an experienced performance marketer who is comfortable being close to the numbers and accountable for the outcome.
You’ll bring:
- Strong, hands-on experience with Meta Ads Manager.
- A proven track record of building, optimising and scaling paid social campaigns.
- Strong commercial and analytical judgement.
- A deep understanding of performance creative and structured experimentation.
- Practical knowledge of pixels, events, conversion tracking and attribution.
- Experience managing significant budgets across multiple campaigns or markets.
- The confidence to make decisions independently and explain the thinking behind them.
- A high attention to detail without losing sight of the bigger commercial picture.
- Experience across ecommerce, DTC, lead generation or agency environments.
- Working knowledge of other paid media platforms is a strong plus.
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What Great Looks Like
You won’t be measured by how many campaigns you launch.
You’ll be measured by whether you:
- Make performance better.
- Find opportunities others miss.
- Turn testing into learning.
- Scale what works.
- Know why something is working — and what to do next.
You’ll also help raise the standard of paid social across the wider team by sharing your thinking, challenging the status quo and helping others become better marketers.
Why Perspective
At Perspective, we believe performance marketing sits at the intersection of media, creative, data and commercial thinking.
We give talented people the ownership to make decisions, the space to experiment and the expectation to deliver meaningful results.
If you’re looking for a role where you can own real performance, work with ambitious brands and have a visible impact, we’d like to hear from you.
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