The Genius Group (TGG)
Senior Paid Social Executive
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About TGG
TGG is a multi-award-winning digital agency based in Altrincham, Greater Manchester that is becoming one of the fastest growing, most talked about companies in the North West.
Leading the way as pioneers in the e-commerce and fintech industries, we’re on the lookout for the very best people to join our growing team.
As part of our rapid expansion, we have an exciting opportunity for a sharp, creative, Senior Paid Social Executive to join our fast-moving, high-performance team.
This role is ideal for someone with strong hands-on experience and a proven track record in Meta and TikTok Ads, looking to take the next step in ownership and performance within a high-growth agency environment.
Responsibilities
- Set up, manage and optimise paid social campaigns across Meta (Facebook/Instagram) and TikTok, with opportunities to work on other platforms
- Launch campaigns, test creative, and optimise daily to drive results from significant budgets
- Deliver high-quality lead generation campaigns for insurance, legal, and SaaS clients, and scale eCommerce brands in beauty and wellness
- Test funnels, audiences, and creative to continuously improve performance
- Analyse performance data and take an analytical, results-driven approach to optimisation
- Collaborate closely with our in-house creative, UGC/production, and analytics teams to ensure campaigns perform at their best
- Stay up to date with paid social trends, platform updates, and new ad formats
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Requirements
- Experience managing high-spend paid social campaigns, particularly across Meta and TikTok
- Strong optimisation skills and an analytical approach to performance
- Confidence working with data, testing funnels, audiences, and creative
- Agency or in-house experience in a performance-driven environment
- Comfortable in a hands-on, execution-focused role in a fast-paced environment with daily targets
- Nice to have: exposure to email marketing and native advertising
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Why This Role
- Work at genuine scale, with up to £250k a day in spend across channels
- Access to an in-house UGC and production studio to fuel creative testing
- Join a high-calibre team of 30+ performance marketers, copywriters, and creatives under one roof
- Be part of one of the UK's fastest growing performance agencies
What We Offer You
- Competitive salary and benefits package (depending on experience)
- Opportunities for personal and professional growth
- Team socials and training programmes
- Private Medical cover
- On-site gym and shower facilities
- Hybrid working arrangement (4 days in-office, 1 remote)
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