Octopus Electric Vehicles
Senior Performance Marketing Executive (B2C)

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London (GB)
Octopus Electric Vehicles đ â Marketing (Growth)
Full-time / Hybrid
What we do
Electric Car Leasing
Why we do it
Greener. Fairer. Future.
Over the last two years, consumer growth at Octopus Electric Vehicles has accelerated fast. Weâve grown our B2C activity significantly, and weâre now looking for someone brilliant to take day-to-day ownership of our digital performance engine.
This is a hands-on role for someone who loves being close to the detail: building campaigns, digging into search query reports, spotting optimisation opportunities, improving audiences, testing creative, reporting clearly, and helping us move faster.
Youâll sit in the B2C Growth squad, reporting into the Senior Growth Marketing Manager, and will own paid digital activity across paid search, programmatic, and paid social. Youâll work closely with our Content Creator, Design team, Commercial team, and wider Marketing team to get campaigns live quickly, optimise performance, and unlock new areas of growth.
Paid media is the heart of this role, but you'll also own key parts of the user journey, including writing, building, and launching campaign landing pages using our web tools to ensure end-to-end performance. Over time, there may also be the opportunity to support organic social planning, scheduling, and reporting alongside our Content Creator.
This would suit someone with strong hands-on performance marketing experience, ideally from an agency or fast-paced digital environment, who is ready to step into an in-house role with more ownership, more visibility, and more chance to shape what happens next.
What You'll Do
- đ Own our paid digital channels: Build, manage and optimise campaigns across paid search, paid social and programmatic display, helping us reach more people ready to make the switch to electric.
- đ Get properly stuck into the detail: Dive into search query reports, audiences, bids, budgets, and campaign performance to spot whatâs working, whatâs wasting spend, and where the next opportunity is.
- đ§ Keep the digital engine humming: Work hands-on across SA360, DV360, Campaign Manager, and Meta Ads Manager, making sure campaigns are set up cleanly, tracking works, audiences flow through, and everything goes live without drama.
- đ Spend smartly: Help manage digital spend within agreed monthly targets, reporting regularly on pacing, CPL, and performance, with clear recommendations on where to push, pause, or test next.
- đ§Ș Test, learn, repeat: Partner with our Content Creator and Design team to test new creative hooks, formats, audiences, and messaging across paid search, paid social, and programmatic.
- đ Make reporting actually useful: Turn channel data into clear, practical insight, helping the B2C squad understand whatâs happening, why, and what we should do next.
- đ Own landing page launches & web optimisations: Take end-to-end ownership when campaigns require new landing pages and other pieces of content like quizzes, drafting page copy (with support from the team), building them using our CMS/web tools, and setting them live.
- đ€ Make things happen: Coordinate briefs, assets, links, tracking, and launches across content, design, web, and wider marketing teams so campaigns get live quickly and with as little faff as possible. Youâll also be happy jumping into wider growth priorities when the team needs it.
Reasons to use Rodeo
Iâm in my final year doing Economics and I donât know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer â it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) donât need a masters. Letâs look at the ones youâd be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet â that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant â 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
Youâve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon â deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme â client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right â and where to focus when applying.
What You'll Need
- Strong experience of hands-on performance marketing experience, ideally in a fast-paced agency, media, content, or high-growth in-house environment. Weâre open on exact years of experience - what matters most is your technical ability, curiosity, and attitude.
- Strong paid search experience, with the confidence to build, manage, and optimise campaigns day to day, including search query analysis, bid optimisation, budget pacing, and performance reporting.
- Experience with Google Marketing Platform, especially SA360 and Campaign Manager. DV360 experience would be a big plus, particularly if youâve worked on programmatic display campaigns.
- Experience managing paid social campaigns, ideally in Meta Ads Manager, with a good understanding of how creative, audiences, placements, and formats affect performance.
- A proper performance mindset. You enjoy digging into the numbers, finding wasted spend, spotting growth opportunities, and working out what we should do next.
- Good tracking and reporting hygiene. You understand why UTMs, conversion tracking, audiences, naming conventions, and clean campaign setup matter.
- A roll-your-sleeves-up attitude. We move quickly, things change, and thereâs always something new to figure out. Youâll enjoy this role if you like pace, variety, ownership, and the odd âthis isnât technically my job, but I can helpâ moment.
- This role will suit someone driven, proactive, and commercially minded, but also kind, low-ego, positive, and fun to work with.
Things to note
- đ¶ Just to let you know, we are a dog-friendly company, so you may see our four-legged friends in the offices - feel free to bring yours! Rest assured though, we've taken lots of precautions for those who have allergies.
- đ€ We use AI to help us assess applications fairly and objectively. Weâre totally fine with you using AI as a tool to help prepare too. That said, when we get to the interview and assessment stage, weâre really interested in hearing your unique perspective and real-world stories. Thatâs the stuff we canât get from a bot or a prompt!


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About Us
The electric revolution has arrived - and from 2035 youâll no longer be able to buy a new petrol or diesel car in the UK.
Weâre building a whole new way for drivers to join the electric charge and not only learn about and shop for their EV online, but experience a 'lease for life' through an industry-changing customer experience. This is the chance to join one of the UKâs most exciting start-ups â making it easy for individuals and businesses to go electric by getting their car, charger, and energy all in one cracking deal.
Octopus Electric Vehicles launched in 2018 to make it seamless to switch to cleaner, greener driving. Our mission is to drive sustainable change, decarbonise the planet, and provide our customers with fair pricing and a fantastic experience.
We're an Octopus Energy companyâan innovative new energy supplier. We are part of the Octopus Energy Group, which seeks to improve the lives of millions of people by transforming the industries we operate in. The Octopus Group incorporates Octopus Energy, Octopus Healthcare, Octopus Investments, Octopus Property, Octopus Ventures, and Octopus Labs.
If this sounds like you then we'd love to hear from you.
Are you ready for a career with us? We want to ensure you have all the tools and environment you need to unleash your potential. Need any specific accommodations? Whether you require specific accommodations or have a unique preference, let us know, and we'll do what we can to customise your interview process for comfort and maximum magic!
Studies have shown that some groups of people, like women, are less likely to apply to a role unless they meet 100% of the job requirements. Whoever you are, if you like one of our jobs, we encourage you to apply as you might just be the candidate we hire. Across Octopus, we're looking for genuinely decent people who are honest and empathetic. Our people are our strongest asset and the unique skills and perspectives people bring to the team are the driving force of our success. As an equal opportunity employer, we do not discriminate on the basis of any protected attribute. Our commitment is to provide equal opportunities, an inclusive work environment, and fairness for everyone.
Where necessary, we sometimes use AI tools to help with parts of our hiring process, like reviewing applications or assessing responses. Weâre lucky to receive a huge amount of interest, so these tools help our recruiters manage that volume, not replace them. Ultimately, every hiring decision (for example, whether to progress your application or not) is always made by a real person in our Talent team. If youâd like to know more about how we use your data, you can reach out to us via email at [email protected]. Weâre happy to help!
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