Applied Information Group
Senior Planner

How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Job Title: Senior Wayfinding Planner
About us
Applied Information Group is an award-winning specialist consultancy focused on wayfinding, placemaking and information design. We help businesses and public agencies improve the experience and understanding of spaces for their customers, visitors and citizens.
We work internationally with leading clients, helping people navigate and enjoy complex environments through clear, intelligent information systems. Our projects span workplaces, transport systems, museums, healthcare environments, campuses and city environments.
From our offices in London, San Francisco, Vancouver, Dubai and Seoul, we design signs, maps, screens and digital applications — delivering everything from brand guidelines and industrial design specifications to governance strategies and smartphone apps.
About the role
As part of our continued growth, we are seeking a Senior Information Planner to lead the development and delivery of complex wayfinding strategies and solutions for both interior and exterior environments.
This role requires strong research and analytical skills to navigate complexity, develop insight, and translate ideas into clear and effective solutions. You will work closely with design teams to develop and implement wayfinding strategies, balancing competing demands while supporting project and client deadlines.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
As a senior member of the firm, you will also play a key role in growing the business, working alongside company leadership to secure new clients and projects. You will lead projects, contribute to winning new work, mentor junior colleagues and help shape the future direction of Applied’s planning team. The role will require domestic and international travel for location-based working, project meetings and presentations. You will be based in our London office, with flexible working arrangements including home working.
What we are looking for
This is an exciting opportunity for someone with a background in wayfinding or a related discipline such as transport planning, urban planning, architecture, masterplanning, urban design or information design.
We are looking for candidates with:
- 5–10 years of experience in wayfinding, transport, urban planning, architecture, masterplanning or urban design.
- A relevant degree (e.g. planning, civil engineering, urban design, architecture, geography or design). Professional membership is an advantage but not required.
- Proven experience advancing projects related to land use, architecture, movement or user experience.
- Experience in stakeholder engagement through public consultation, market research or similar processes.
- Excellent written and verbal communication skills, including clear, concise and accurate report writing, proposal preparation and confident meeting facilitation.
- Proficiency in industry-standard tools, including Google Workspace, Slack and Adobe Creative Suite.
- Experience working with BIM or Revit models, GIS platforms, spatial data or related digital planning tools would be an advantage.
- Multilingual applicants are encouraged.


Get help with your application
Your very own career expert that helps elevate your application to the next level.
Applied has B Corp certification. We are fully committed to advancing people and society while looking after the planet. We are looking for people who share that perspective.
Applied is committed to creating a fair, representative and inclusive environment. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability or age.
If you are interested, but unsure whether you meet every requirement, we would still encourage you to get in touch.
How to apply
Please attach a short introduction, your CV and your LinkedIn profile in an email addressed to jobs@appliedinformation.group. Make sure the email subject states the role: Senior Information Planner (UK).
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Location