Bullhorn
Senior Product Marketing Manager - Recruitment Cloud
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Bullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization.
Bullhorn is a fast-paced and dynamic environment where hard work and outstanding results are rewarded and celebrated. We value those that exhibit an eagerness to learn and a strong natural desire for continuous improvement and we encourage team members to stretch themselves, acknowledge challenges and learn from them. With a strong focus on growth, we provide ample opportunities for career development and prioritize promoting from within. We believe that leaders should care deeply about the development of their employees at all levels, emphasizing emotional intelligence and accountability. Our leaders collaborate closely to ensure the success of their teams, and we work together to achieve shared goals, creating a challenging and rewarding workplace for everyone.
About The Role
As a Senior Product Marketing Manager, you will own product positioning and, in collaboration with other Bullhorn teams, develop go-to-market plans that drive growth and client retention. You will be looked at as a SME, leveraging this expertise in combination with strong business acumen to inform product and business strategy and enable key stakeholders.
A Typical Day Will Include...
- Go-to-market ownership of Recruitment Cloud, the global leading recruitment solution for staffing firms on the Salesforce platform
- Leveraging your story-telling abilities to bring your product story to life through buyer-focused messaging, blog posts, customer/sales presentations, web content and other customer-facing content
- Serving as a product SME by speaking to customers and Sales team to understand customer needs and requirements, and create solution content (e.g. customer presentation, sales enablement materials, product videos, website copy) to articulate our solution capabilities and value to both external and internal audiences
- Educating both internal and external stakeholders about our product features and their benefits; speak and present internally and externally to promote our product story
- Performing competitive analysis, developing powerful competitive positioning and enabling internal teams including Sales, Solution Consulting, Marketing, and Product
- Partnering closely with Product to understand the product strategy and roadmap, providing input from knowledge of market, customers, and go-to-market activities
- Working with the wider marketing organization to drive campaigns to build sales pipeline and hit bookings goals for the Bullhorn Platform, including webinars, digital marketing, account-based marketing and other programs
- Driving adoption of new innovations with our existing client base to ensure they’re maximising their value with Bullhorn.
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This job might be a fit if…
- You have at least 5+ years business experience in Product Marketing, Product Management, or a similar function
- You have a strong understanding of SaaS technology, including their business models, market dynamics, and pricing
- You like to get your hands dirty, and are looking for a fast-paced business that’s growing fast
- You have the ability to independently manage projects and expectations cross-functionally to deliver results
- You have excellent written and verbal communication skills, including experience presenting to and working with senior-level executives internally and externally
- You possess strong commercial acumen and enjoy the challenge of supporting sales with complex deal cycles
- You possess the ability to tell a captivating story using words, images, video; an understanding of how to create content that engages an audience
- You are detail oriented and process-driven. You love data and rely on it to make decisions.
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Nice to have
- You have experience working with a CRM, reporting, analytics or Business Intelligence solution
- You have experience in the recruitment/ staffing industry
- You have experience working with solutions on the Salesforce platform
What we offer...
- Group Critical Illness, Group Income Protection, Group Life Assurance, Pension, Vision, EAP
- Access to our Discounts and Wellbeing Portal
- Optional from DAY ONE - Private Medical Coverage & Ride to Work Scheme
- Unlimited Vacation
- Quarterly paid volunteer days
- Lucrative Employee Referral Program (eligible for prior to your first day)
- Career development opportunities up/across Bullhorn
Bullhorn's core purpose is to create an incredible customer experience, and the organization has a sharp focus on delivering very high quality products and services to its customers. The company culture is shaped by five Core Values: Ownership, Energy, Speed & Agility, Service, and Being Human. Each value, and its underlying definition, serves as a behavioral guide for employees as they interact with customers and fellow coworkers and is an embedded way of operating across our organization.
We are a people-first culture where everyone’s contribution is valued and respected. We're looking for smart, forward-thinking individuals who aren't afraid to challenge the status quo and bring fresh perspectives to the table. If you're someone who thrives in a casual, yet fast-paced and agile environment, we'd love to have you join us.
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