T-Maxx International
Senior Public Relations Manager

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🚗 Senior PR Manager | Automotive | 0-1 Opportunity
We are currently supporting a fast-growing automotive brand in the search for a Senior PR Manager to build and lead its PR function from the ground up.
About the Client
Our client is an international automotive brand with strong ambitions for global growth. As the business continues to expand in the market, they are looking for a PR professional who can help shape the brand story, build strong media relationships, and establish a long-term communications strategy.
This is a genuine 0-1 opportunity, offering the chance to build the PR function and make a visible impact from day one.
About the Role
As Senior PR Manager, you will be responsible for developing and executing the brand's PR strategy across:
- Corporate PR and brand communications
- Product launches and product communications
- MarCom and integrated marketing communications
- Media relations and press engagement
- KOL and social media collaboration
- PR and media events
- Crisis communications
- Localized PR strategy and execution
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You will work closely with Marketing, Social, KOL, Product, Network, Aftersales and other functions, while also coordinating closely with HQ.
The role will involve both strategic planning and hands-on execution, including working with agencies and managing press releases, media activities and communications projects.
What We're Looking For
- 7+ years of relevant experience in PR, communications or automotive
- Experience within an OEM or communications/PR agency environment
- Strong media relationships and proven media engagement capabilities
- Experience in corporate, brand and product communications
- Strong project planning, communication and execution skills
- Comfortable working in a fast-paced, entrepreneurial environment
- Open-minded, proactive and willing to build something from 0-1
- Strong resilience and ability to work under pressure
- Experience working with Chinese automotive brands or companies is a plus
- Fluent English communication skills


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What We Can Offer
- A genuine 0-1 opportunity to build the PR function
- High visibility and direct impact on brand development
- Opportunity to work closely with international and HQ teams
- Exposure to product, corporate and integrated communications
- A fast-paced and entrepreneurial working environment
How to Apply
If you're an experienced automotive PR / communications professional and are excited by the opportunity to build something from the ground up, we'd love to hear from you.
Please send me your CV or DM me directly for a confidential discussion.
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