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Job Description: Senior Publicist
Company: Hound
Job Title: Senior Publicist
Reporting To: Neville Wilson (Editorial Director)
Location: Hybrid
Contract: Full-time
Salary: Competitive, depending on experience
About Hound
Hound is an independent PR agency that helps clients out-think, not out-spend, their competition.
We’re small but mighty, giving clients direct access to senior talent and the ability to move fast. Our team combines the strategic thinking and creative firepower of PR leaders from some of the world’s most influential brands plus the sharp instincts of editor-level ex-journalists.
We bring newsroom pace and corporate know-how together, helping clients tackle their biggest challenges and telling stories that drive meaningful results.
We work with big names like Vodafone, Ryvita, Well Pharmacy and Purplebricks to fast-growing challenger brands.
Hard-working. Tenacious. No egos. No jargon. That’s us.
About the Role
We’re looking for an exceptional Senior Publicist to help lead our editorial output.
This is not a traditional PR role. We want someone who has lived and breathed a newsroom environment, knows what makes journalists tick and what a story is.
Ideally, you’ll be a current or former national or regional journalist with extensive reporting experience and a proven track record as a News Editor or senior newsroom leader.
You’ll identify stories others miss, turn complex client information into irresistible headlines and deliver high-quality copy at speed. Then use your network of media contacts to secure exceptional coverage across national, regional, consumer, business and trade titles.
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This is an opportunity to play a pivotal role in shaping Hound’s editorial offering while developing your career within one of the UK’s most ambitious independent PR agencies.
Key Responsibilities
- Own the editorial development of campaigns across our portfolio of client accounts.
- Identify newsworthy angles, emerging trends and opportunities before competitors.
- Produce exceptional, publication-ready copy at pace, including press releases, comment pieces, thought leadership, features, briefing docs and media pitches.
- Generate bold, creative campaign ideas that offer genuine news value and deliver meaningful coverage.
- Use your journalist instincts to advise colleagues and clients on what will - and won’t – interest the media.
- Build, maintain and strengthen relationships with journalists across national, regional, consumer, business and trade media.
- Pitch stories confidently and proactively, tailoring approaches to individual journalists and publications.
- React quickly to breaking news, identifying opportunities for clients to join relevant conversations.
- Work with account teams to ensure editorial quality remains consistently high.
- Help mentor and develop junior colleagues, sharing newsroom knowledge, editorial techniques and media insight.
- Contribute to new business by helping shape creative campaign ideas, media strategies and pitch responses.
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About You
- Solid experience as a journalist, ideally within national or major regional media.
- Experience as a news editor or senior newsroom role would be an advantage.
- Strong news sense with an ability to spot stories that will attract media attention.
- A substantial contacts book spanning national newspapers, online publishers, broadcasters and regional media.
- Exceptional writer able to produce accurate, compelling copy under tight deadlines.
- Cool under pressure and comfortable working at newsroom pace.
- Highly proactive and self-motivated, with the confidence to spot opportunities and act without waiting for direction.
- Commercially aware, with understanding of how editorial ideas translate into value for clients.
- Naturally curious, creative and always looking for the next story.
- A collaborative team player who enjoys sharing ideas and helping others produce their best work.
Why Join Hound
- We’re a team built around former editors, reporters and comms specialists who genuinely love news.
- You’ll get to work on campaigns for ambitious clients that trust us to generate coverage that gets talked about.
- Play a key role in shaping one of the UK’s fastest-growing independent PR agencies.
- Flexible working, competitive salary and real opportunities for progression.
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