Fulham FC
Senior Sales Executive

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Senior Sales Executive, Hospitality
The Senior Sales Executive, Hospitality is responsible for delivering premium hospitality revenue across both match-by-match experiences and seasonal hospitality memberships, working with some of the Club’s warmest and most valuable audiences, including inbound enquiries, previous buyers and existing relationships.
You’ll operate as a trusted, high-performing seller, leading consultative, value-led sales conversations that convert interest into repeat matchday visits and longer-term seasonal commitments, while supporting the development of Sales Executives through informal mentoring and best practice.
This is a senior individual contributor role, requiring confidence handling high-value enquiries, guiding buying decisions across different usage types, and positively influencing team standards and performance. Responsibilities include but are not limited to:
- Deliver premium hospitality sales: Convert inbound enquiries, warm leads and previous buyers into confirmed matchday bookings and seasonal hospitality memberships.
- Own personal revenue performance: Deliver against an individual sales target across both matchday and seasonal products, maintaining strong sales pace and conversion.
- Own complex and high-value opportunities: Take responsibility for higher-value, more complex or at-risk deals, ensuring clear progression, pricing confidence and timely closure.
- Provide day-to-day coaching and escalation: Act as a coaching and escalation point for Sales Executives, supporting live opportunities, objection handling and deal strategy.
- Lead by example: Demonstrate consistently high standards of preparation, follow-up, CRM discipline and client care, reinforcing premium sales standards.
- Support onboarding and development: Accelerate the effectiveness of Sales Executives through shadowing, live feedback and best-practice guidance.
- Ensure opportunity progression: Maintain clear next steps, timelines and accountability across all opportunities, intervening directly where momentum stalls.
- Maintain pipeline quality: Ensure opportunities are accurately qualified, staged and updated to support reliable forecasting.
- Reduce opportunity leakage and slippage: Proactively identify and address stalled, at-risk or underperforming opportunities.
- Work closely with the Sales Manager, Hospitality & Sales Lead, Hospitality: Deliver agreed priorities, campaigns and focus areas, escalating only where appropriate.
- Collaborate cross-functionally: Work with Marketing and CRM teams to execute fixture-led campaigns and targeted outreach activity.
- Ensure clean handovers: Pass complete and accurate information into Account Management and Operations teams to support strong onboarding and delivery.
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I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
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Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
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Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
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The Senior Sales Executive, Hospitality must have:


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- Proven experience in a sales or revenue-generating role, ideally within hospitality, premium services or live events
- Strong consultative selling skills, with confidence handling high-value or complex enquiries
- Experience managing a personal sales pipeline, including follow-up, qualification and closing
- The credibility to mentor and support Sales Executives through example and informal coaching
- Clear, professional communication skills across phone, email and in-person interactions
- Strong organisation and attention to detail
- Confidence using CRM systems to manage opportunities (MS Dynamics or similar desirable)
- A calm, professional approach in live environments
- A client-first mindset and commitment to premium standards
- Availability to work evenings and weekends
We expect to close applications on 12th October, but if we receive a high level of interest, we may close the vacancy sooner. To avoid disappointment, please submit your application at the earliest opportunity.
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