Job Title: Senior Social Media Executive (UN:IK Clothing)

Location: Manchester, Trafford Park
Job Type: Full-Time

About Us

We are an independent fashion brand that celebrates independent design, creativity, and a community of customers. We create start-up brands by young artists and collaborate with brands across multiple industries, with a mission to be a one-stop location for independent clothing. After back-to-back years of growth, we are looking for a dynamic and energetic Social Media Manager to take the socials and continued growth of the brand to the next level.

We are looking for an experienced, content-driven Senior Social Media Executive to continue to grow our digital presence. This role focuses on planning, executing, and analysing social media strategies, with some emphasis on trend monitoring, audience engagement, and collaboration with content creators. The ideal candidate will be forward-thinking, with a keen eye on industry trends and a passion for driving brand growth through innovative content. In this role you will need a strong understanding of the current fashion industry and trends within it. This person should have a passion for creating fun, exciting content across all our platforms. We are a brand that values our community above- so we would love to see that continue to grow and capture as many people.

Key Responsibilities:

• Develop and implement a forward-thinking social media strategy that aligns with brand goals and resonates with our audience.
• Plan and schedule content across all platforms, ensuring consistency in brand voice and messaging.
• Collaborate closely with the content creation team to conceptualise and produce innovative and trend-focused material.
• Monitor and analyse key performance metrics, providing actionable insights to refine strategies.
• Prepare detailed reports on campaign performance, social media trends, and audience engagement.
• Use analytics to identify opportunities for growth and improvement, adjusting strategies to optimise results.
• Manage all social media platforms (Meta, TikTok, etc), ensuring timely and engaging responses to comments and DM’s.
• Foster & build relationships with the online community, influencers, and brand advocates to enhance brand loyalty and visibility.
• Actively seek opportunities for collaborations and partnerships to expand reach and engagement.
• Stay ahead of fashion and social media trends, incorporating relevant insights into content strategies.
• Experiment with new content formats and platforms to keep the brand at the forefront of digital innovation.
• Build and maintain strong relationships with influencers, coordinating collaborations and ensuring alignment with brand objectives.
• Manage the influencer database, tracking campaign outcomes and leveraging user-generated content for broader marketing initiatives.
• Collaborate with the e-commerce team to ensure social media campaigns are integrated with product launches and promotions.
• Oversee the alignment of social media content with e-commerce goals, including product tagging and promotional activities.