NSPCC
Senior Strategic Marketing Officer
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Are you looking for a role within an organisation where the work you do makes a real difference to children's? If the answer it's yes, Senior Strategic Marketing Officer could be exactly what you're looking for.
Communication is at the core of our impact – Be part of the voice that drives change and join Our Communications and Marketing Directorate
At the NSPCC, we believe every childhood is worth fighting for. With over 100 years of experience, and the collective strength of our staff, volunteers, supporters, and partners, we're working to end child abuse and neglect for good.
Our Communications and Marketing Team plays a vital role in promoting the NSPCC's work, from the award-winning national campaigns to the programme of fundraising activities around the UK.
We're the voice of NSPCC's mission and every message we share reflects our commitment to protecting children and preventing abuse.
We also lead internal communications to make sure all our employees, and all our volunteers are well-informed to support our mission.
We're always looking for proactive people, who with their words will inspire action, build trust, and bring our mission to life. If that's you, join us as a Senior Strategic Marketing Officer to play your part in protecting children and young people.
What is the purpose of the Senior Strategic Marketing Officer?
We are looking for a skilled Senior Strategic Marketing Officer to join our Strategic Marketing Team. This post-holder would focus on the delivery of strategic marketing activity for the NSPCC's Professional audience.
This role plays a vital part in delivering our communications strategy and supporting the NSPCC's wider goals. You'll contribute by:
- Developing and delivering marketing and communications plans that promote safeguarding and child protection resources to people who work with children.
- Supporting stakeholder teams with strategic thinking during marketing planning and delivery.
- Championing an audience-led approach to ensure all communications targeted at people who work with children are relevant and useful
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Your work will help us reach more people, engage more supporters, and ultimately protect more children.
What will I be doing as a Senior Strategic Marketing Officer ?
Responsibilities
We are looking for a collaborative, enthusiastic marketing professional who has experience delivering insights-driven marketing strategies that make an impact. They'll be a great communicator, able to build effective working relationships and influence a range of stakeholders. Some of the role's main duties and responsibilities include:
- The design and delivery of marketing and communications plans that support the promotion of campaigns, products and services targeted at people who work with children.
- Supporting NSPCC Learning Digital's delivery of paid, owned and earned promotional activity across the full professionals product portfolio.
- Taking ownership of NSPCC Learning's paid media campaign in partnership with our media agency partner.
- Working closely with Professional Learning Services colleagues to understand their commercial strategy and to recommend marketing approaches
- Monitoring, evaluating and reporting on professional-facing promotional activity, ensuring budget is being spent efficiently to deliver strong results against KPIs.
What skills do I need to be a Senior Strategic Marketing Officer?
Role
The Senior Strategic Marketing Officer will work closely with teams across the NSPCC to devise and deliver communication projects aimed at people who work with children. To be successful in this role, applicants should have:
- Experience delivering multi-channel marketing campaigns, from planning through to evaluation.
- Highly developed written and verbal communication skills to enable effective communication to a range of stakeholders and audiences
- A well developed ability to build, manage and develop relationships with internal and external stakeholders
- Knowledge of digital and offline engagement and marketing techniques, including digital media, social media, content marketing, email marketing and paid advertising.
- A passion for audience-led marketing that improves supporter experience, with a personal commitment to the NSPCC's values and safeguarding principles.
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Why join the NSPCC?
Any one of our people will tell you that a huge reward in itself is making a difference to children's lives. But we know it's a competitive world, and it's important to feel valued in your role and receive more practical, tangible benefits. We offer salaries that are at least comparable with the top charities in the UK, as well as these benefits.
- Generous annual leave - 29 days per annum plus bank holidays for full-time employees (pro-rata for part-time). 32 days per annum after five years' continuous service.
- Employee discounts - Our discounts portal gives you online access to over 3,000 discounts and offers.
- The Employee Assistance Programme (EAP) - an independent, free, personal support service. It can provide information, support and advice to support your health and wellbeing.
- Pension - building up a good pension is something we want to help you achieve with our flexible, tax-efficient pension schemes.
- Life assurance scheme - All employees will be given life assurance of one times their salary, unless they join the NSPCC Group Personal Pension Scheme, where members are given life assurance of five times their salary.
Join us and make a difference. You'll grow, be challenged, and help change millions of young lives for the better.
Ready to apply?
If this is the role for you, please click the button ‘apply' to start your journey. You can find more information on all recruitment stages on the Career page.
Still have questions about the role?
For an informal chat about the role, please contact Katie Marrin by emailing katie.marrin@nspcc.org.uk
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