Victorinox
SEO & GEO Manager m/f/d
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SEO & GEO Manager m/f/d
Job Description
For our team in London, located in the heart of Soho close to Oxford Circus, we are looking for an SEO & GEO Manager 100%.
In this versatile role, you will help shape the online presentation of Victorinox, bringing the brand and its products to life across digital touchpoints while contributing to global e-commerce growth. You will join an open, dynamic and international team where you can take ownership, contribute your expertise and make a real difference.
- Develop and execute global SEO & GEO strategies to drive organic traffic, revenue and visibility across search engines and AI platforms
- Lead Victorinox.com towards AI agent readiness
- Initiate and manage technical SEO projects, including page speed, structured data, schema markup and canonicals
- Monitor and optimize organic search and AI visibility using relevant analytics tools, continuously improving KPIs and tracking
- Conduct keyword-, entity- and competitor research to identify trends, quick wins and long-term growth opportunities
- Act as the in-house expert for organic and AI search
- Close collaboration with content, development, UX, marketing and local markets
- Stay up to date with search algorithm developments, AI search trends and emerging optimization techniques
- Drive new initiatives in areas such as Social SEO and Marketplace SEO
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Profile
- Degree in Marketing, Business Management or a related field
- Several years of hands-on experience in content and technical SEO, ideally within an international e-commerce environment
- Proven track record in improving organic search performance (visibility, traffic, E-Commerce revenue) and experience with AI-powered and generative search
- Strong understanding of complex, multilingual, international websites and e-commerce environments
- Proficiency with analytics tools such as Ahrefs, Semrush, Screaming Frog, Google Search Console, GA4 and Similarweb
- Strong technical knowledge and a solid understanding of frontend web technologies
- Experience in strategy development, project management and working with agencies and cross-functional teams
- Strong analytical and presentation skills combined with a proactive, solution-oriented and hands-on approach
- Knowledge of BigQuery, Power BI, Tableau and Looker is an advantage
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Benefits
- A dynamic and international working environment with plenty of creative freedom and ownership
- 25 days of annual leave plus Bank Holidays
- Competitive compensation and benefits, including private medical insurance, life insurance and a health cashback plan
- 30% employee discount in Victorinox stores worldwide
- Continuous learning and development opportunities, including in-house training and support for further external training
- A unique, family-oriented company culture built on strong values and long-term, sustainable thinking
Location
Victorinox UK Limited
Ground Floor, 50 Great Marlborough Street
London Greater London W1F 7JS
United Kingdom
Position location
Company
Victorinox AG
Job location
United Kingdom
Work location
London, UK
HANDLED BY
Contact person
Nina Hustinx
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