• Build distinctive brand voices

  • Help develop social personalities that are recognizable, entertaining, and distinctive, and bring those voices to life every day across content and community.

• Create at the speed of social

  • Spot opportunities and quickly turn them into brilliant responses, ideas, and content while the conversation is still happening.

• Shoot and make content

  • Get hands-on with social-first creation. Shoot on a phone, capture content in the real world, work with creators, and help edit or shape quick-turn content for TikTok, Instagram, and emerging platforms.

• Work with creators

  • Identify interesting creators and emerging talent, build relationships with them, and find opportunities for creators and brands to make culturally relevant work together.

• Know the internet

  • Live and breathe TikTok, Instagram, Reddit, creators, memes, fandoms, and emerging platforms. Understand how internet language, humour, and behaviours are constantly evolving.

• Turn communities into inspiration

  • Use comments, conversations, behaviours, and community insights as creative fuel, spotting the beginnings of ideas that could become content, activations, or campaigns.

• Spot what’s next

  • Combine social listening with your own cultural curiosity to identify emerging behaviours, conversations, and communities early.

• Manage communities for major brands

  • Move confidently between different audiences, brands, and tones of voice, understanding what makes each community distinctive.

• Partner with creatives

  • Bring internet and community thinking directly into the creative process, working with creatives to develop ideas designed to earn participation.

• Bring ideas to clients

  • Share cultural observations, community insights, and creative opportunities directly with clients, helping them understand what’s happening and how their brands can participate.

• Build relationships with communities

  • Understand the people behind the metrics. Learn what communities love, what makes them laugh, what they share, and what earns their attention.

• Make brands famous in communities

  • Think beyond engagement and help create moments, behaviours, and ideas that build genuine relevance, participation, and cultural impact.

• Shape the agency’s cultural radar

  • Bring what you’re seeing, watching, and discovering into the wider agency, inspiring PR, Social, Creative, and integrated teams with what’s happening on the internet right now.

What We’re Looking For

You’ll probably have 3–5 years’ experience in community management, social, or social-first content, ideally working with major consumer brands.

You’ll be someone who:

• Is genuinely obsessed with the internet and culture
• Has a strong creative instinct and is constantly coming up with ideas
• Understands TikTok and Instagram deeply and is curious about where culture is moving next
• Can shoot social-first content and is comfortable getting behind the camera
• Loves creators and understands how creator communities work
• Has experience building and managing distinctive brand voices
• Can turn comments, conversations, and cultural observations into creative opportunities
• Has strong writing skills and a natural feel for internet language and humour
• Can work across multiple major brands and switch confidently between different communities and tones
• Is comfortable presenting ideas and recommendations directly to clients
• Has excellent cultural judgement and understands how brands can participate authentically
• Is proactive, curious, and excited by the opportunity to make things happen quickly
• Wants to make work that people talk about, share, remix, and participate in

Above all, we’re looking for someone who loves the internet, loves making things, and has ideas. Someone who sees community management as one of the most exciting creative jobs in modern marketing.

Participate or Perish.

Why IRIS?

IRIS is built around the belief that integrated thinking creates better work and better business outcomes. We bring together different disciplines, perspectives, and capabilities to solve problems in ways that go beyond traditional agency boundaries.

Our PR + Social team sits at the heart of that approach, helping brands find meaningful ways to participate in culture rather than simply talk at their audiences.

For us, Participate or Perish isn't just a philosophy. It's about understanding where people are spending their time, what they care about, and how brands can earn their place in those conversations.

We’re looking for someone who is naturally curious, culturally connected, and excited by the opportunity to help shape how some of the world’s biggest brands show up in communities.

Our culture is built around three things: Passion, Proactivity, and Performance. We want people who care deeply about what they do, take the initiative to make things happen, and hold themselves and others to a high standard.

Equal Opportunities

IRIS is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.