Salt
Social Lead - Editorial & Culture - £65,000
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Social Lead - Culture Brand
£55,000 - £65,000 DOE
London
Hybrid - 2 days per week in the office
We're working with a well-known, founder-led cultural media brand looking for a Social Lead to shape how it shows up across social. This is a hybrid strategist-and-builder role, reporting into the Editor in Chief, for someone deeply plugged into culture who can translate editorial into socially native content.
Responsibilities
- Set and own social channel strategy, understanding the distinct logic of each platform
- Translate editorial content into distinctive, platform-native social content
- Write briefs, direct shoots, and where needed, shoot, edit and post content yourself
- Ideate, pitch and build new content formats rather than waiting for direction
- Manage day-to-day content output while setting longer-term strategy
- Collaborate closely with editorial, creative, marketing and partnerships teams across campaigns
- Stay ahead of cultural trends across media, dining, publishing and events to inform content decisions
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Experience required
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Your very own career expert that helps elevate your application to the next level.
- 7+ years' experience in social media, ideally at Senior Manager level or above
- Proven track record of growing social channels with demonstrable results
- Strong editorial instinct and a natural read on culture and trends
- Comfortable operating at both strategic and hands-on execution level
- Experience working closely with editorial or creative teams
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