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Social Media Content Creator
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Volunteer for a startup making conservation mainstream! 🌿🇳🇿
Conservation Amplified connects communities to local environmental action through storytelling, digital campaigns, and conservation adventures across Aotearoa New Zealand.
The Challenge
Aotearoa New Zealand’s biodiversity is declining rapidly, leaving underfunded grassroots groups to protect ecosystems on less than 0.5% of the national budget. While 88% of citizens care deeply about nature, over 80% do not know how to help locally, leaving existing efforts reliant on a small, aging volunteer base. Without dedicated media and communications to engage younger, underrepresented demographics, vital restoration projects face severe succession risks and falling community support.
The Solution
Conservation Amplified bridges this gap through Community Conservation Campaigns that turn passive public concern into active participation. By producing podcasts, field documentaries, and conservation adventures, the platform breaks out of environmental echo chambers to inspire new audiences under 40. By handling campaign outreach, media coverage, and volunteer onboarding for local groups, Conservation Amplified frees fieldwork teams to focus on ecological restoration while building a multi-generational movement to safeguard biodiversity.
Role (Volunteer, unpaid): Social Media Content Creator
Role Description
Local community groups are doing extraordinary things to help nature recover in Aotearoa New Zealand, but they often don’t have the time or skills to share their stories. As a result, the wider public often doesn't see their incredible work, and people who could get involved aren’t aware of what’s happening around them.
Conservation Amplified is a New Zealand-based charity on a mission to “Make Conservation Mainstream” by partnering with the people who are helping nature and bringing a megaphone to their work.
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We share their stories online and make it easier for people, particularly younger adults, to take a first step into community conservation. We want conservation to be a place where people find friendship, purpose, joy and fulfilment. A third space.
Your creativity and content creation skills can help bring them in. By working with Conservation Amplified, you are helping to accelerate positive change for our environment and the communities supporting it.
Whilst we are currently focused on Aotearoa New Zealand, our long-term goal is to take this model to the world.
What you could work on
We’ll match projects to your strengths and interests, and we welcome your ideas and input. Here are some examples:
- Turn People Helping Nature Podcast interviews into engaging reels and carousels.
- Edit short videos from our New Zealand community conservation campaigns and international expeditions.
- Create posts and captions that make useful ideas worth sharing.
- Experiment with new concepts, angles, formats and trends to reach fresh audiences.
Instagram is our priority. We also post on Facebook, TikTok, YouTube Shorts, and LinkedIn.
Desired traits
- Curiosity, creativity and a willingness to give it a go.
- Self-motivated and able to work independently.
- Collaborative and open to feedback.
- Attention to detail.
- Passionate about social media.
- Loves the environment and nature.
Requirements
- Knowledge of how to use Canva and Instagram Edits or equivalent tools.
- Cellphone/computer and internet access.
Not required: Conservation knowledge and experience.
What you’ll gain
- Room to develop your content creation skills with meaningful projects and collaborations, and use published work in your portfolio.
- Access to original interviews and field footage, from threatened wildlife and local conservation projects to our international expeditions. We work with many key people from conservation orgs restoring native habitats and protecting endangered species, including kiwi, kĹŤkako, penguins, whio, kea, and more.
- The opportunity to be part of a team driving positive change by making conservation more visible and accessible - especially for younger people who are underrepresented in this space.
- Opportunities to join in-person conservation activities if you’re around or visiting the Bay of Plenty, New Zealand.
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How we’ll support you
- Work directly with Callum Armstrong, our co-founder and an experienced content marketer, with clear briefs and feedback. Riverside access is available for podcast projects, and Canva Pro is available if needed.
- Join weekly team catch-ups or stay connected asynchronously through meeting notes, email and WhatsApp.
- We work in New Zealand time and welcome volunteers worldwide.
Time commitment
- Begin with an initial project of around 3-10 hours in total. If we both enjoy working together, we can agree on further projects from there.
- For ongoing involvement, around 5-10 hours a week is ideal, and we are flexible to ensure it fits around your lifestyle.
How to get involved
Please send us a short introduction, why you’d like to volunteer with Conservation Amplified, your availability and a few examples of content you’ve made. Informal examples are welcome. If it feels like a fit, we’ll have a quick chat online or locally in person, and choose your first project together to get started.
Please note: This is an unpaid, volunteer role.
Time Commitment: Volunteer 4-6 hours per week for 6+ months remotely đź’»
If you want to make change happen, apply to volunteer with Conservation Amplified now!
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