Life of Riley Official
Social Media & Digital Brand Intern

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Social Media & Digital Brand Intern
Location: Remote
Programme Length: 2 Months
Schedule: Monday–Friday
Start Date: Rolling Intake
Future Opportunities: Salaried + Commission, Commission-Based or Freelance
About Life of Riley Official
Life of Riley Official is a luxury concierge and lifestyle management company providing members with access to an extensive network of premium services, experiences, and opportunities. Our offering spans luxury travel, private aviation, yachts, hospitality, fine dining, events, transportation, personal management, wellness, and a growing range of specialist lifestyle services.
As our international presence continues to develop, our digital channels play an increasingly important role in communicating the Life of Riley Official brand, showcasing our services, and engaging with audiences across the luxury and lifestyle sectors. We are now looking for a creative and commercially aware Social Media & Digital Brand Intern to join our remote team.
The Opportunity
This is a two-month training and development internship designed to provide practical experience within the social media and digital operations of a growing luxury lifestyle company. You will work alongside members of our wider team and contribute directly to the development of Life of Riley Official's online presence.
Rather than simply observing, you will have the opportunity to work on genuine content, research, campaigns, and social media activity while developing your understanding of how a premium brand operates online. We are looking for someone who can bring ideas to the team, understand the importance of presentation, and gradually take greater ownership as their knowledge and confidence develop.
What You'll Be Working On
Your responsibilities will develop throughout the programme and may include:
- Creating ideas for social media posts, campaigns, and digital content
- Preparing written content and captions for different social platforms
- Helping organise and maintain content schedules
- Researching current trends within luxury, travel, hospitality, and lifestyle
- Identifying relevant topics and opportunities for timely content
- Supporting the day-to-day management of company social channels
- Engaging appropriately with relevant audiences, brands, and accounts
- Researching potential influencers, ambassadors, and collaborators
- Identifying opportunities to increase reach and engagement
- Helping maintain consistent brand presentation across social platforms
- Reviewing engagement levels and content performance
- Contributing ideas for new campaigns and digital initiatives
- Working alongside our Content Atelier and other internal departments
- Supporting wider marketing and brand-development activity
- Working towards agreed social media objectives and performance indicators
Who We're Looking For
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We are interested in candidates who understand that effective social media management requires more than simply posting content. You should have a good understanding of how brands communicate online and an appreciation for the higher standards of presentation expected within the luxury sector.
You may be particularly suited to the opportunity if you:
- Have a strong interest in social media and digital marketing
- Understand major social platforms and how audiences use them
- Keep up with changing content formats and online trends
- Have strong written communication skills
- Can produce clear and engaging copy
- Have a good eye for visual presentation
- Understand the importance of maintaining a consistent brand identity
- Are interested in luxury, hospitality, travel, and lifestyle
- Are creative and comfortable contributing your own ideas
- Can work independently and manage your responsibilities remotely
- Are professional, dependable, and organised
- Pay close attention to detail
- Respond positively to feedback
- Are willing to learn new systems and ways of working
Experience using Canva, CapCut, or similar creative platforms would be advantageous but is not essential. Previous professional social media experience is also not essential. We are particularly interested in candidates who can demonstrate creativity, initiative, professionalism, and genuine potential.
Training & Professional Development
The programme has been structured to provide practical exposure to the different areas involved in managing the digital presence of a luxury brand. Throughout the two months, you will have the opportunity to develop your understanding of:
- Social media management
- Digital brand positioning
- Luxury brand communication
- Content planning and scheduling
- Copywriting for social media
- Audience engagement
- Organic audience development
- Campaign planning
- Trend and market research
- Social media performance analysis
- Influencer and collaboration research
- Digital marketing
- Working effectively within a professional remote team
You will receive guidance throughout the programme and access to the relevant Life of Riley Official systems and software required for your responsibilities.
Your First Two Months
Your initial two months with Life of Riley Official will focus heavily on training, practical development, and gaining experience within the role. You will gradually become familiar with our brand standards, internal processes, social media strategy, and approach to luxury communications.
During this period, we will also assess your development across areas including:
- Quality of work
- Creativity
- Communication
- Reliability
- Initiative
- Attention to detail
- Ability to follow brand guidelines
- Social media understanding
- Ability to work independently
- Overall contribution to the team


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The objective is to provide you with genuine practical experience while establishing whether there is a strong mutual fit for longer-term opportunities.
Opportunities After the Programme
At the conclusion of the two-month programme, your overall performance and development will be reviewed. Candidates who demonstrate strong capability and suitability may be considered for continued opportunities with Life of Riley Official.
Depending on the position available and business requirements at the time, potential routes may include:
- Salaried + Commission: A permanent position combining a salary with an applicable performance-related commission structure.
- Commission-Based: An opportunity to continue working with the company under a performance-related remuneration structure.
- Freelance: Project-based or ongoing freelance opportunities may also be considered where appropriate.
Where a salaried position is offered following successful completion of the programme, the initial salary may be within the region of £25,000–£35,000 per annum, depending on the position offered, demonstrated capability, and performance. Continued opportunities are not automatic and will depend on individual performance, suitability, available positions, and the requirements of the business.
Remote Working Requirements
This opportunity is fully remote.
To participate effectively, you will need:
- Your own laptop or desktop computer
- A reliable internet connection
- A suitable environment in which to work remotely
- The ability to communicate with the team during your agreed working schedule
You will not be expected to purchase the specialist company software required to perform your responsibilities. Life of Riley Official will provide access to the relevant company systems and software used by the team.
What You'll Gain
This opportunity is designed for someone who wants more than a line on their CV. You will have the opportunity to gain practical exposure to the operation of a growing luxury brand while developing skills that can be applied across social media, digital marketing, content creation, and brand management.
You'll also gain experience working collaboratively with different departments and understanding how social media supports the wider commercial objectives of a business. For candidates who perform strongly, the programme can also provide a route towards further opportunities within Life of Riley Official.
Interested?
If you are creative, commercially aware, interested in luxury and lifestyle, and want the opportunity to develop practical social media experience within a growing company, we would be interested in hearing from you. We are particularly keen to hear from individuals who can bring new ideas, strong communication, attention to detail, and a genuine willingness to develop.
Work Location: Remote
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