Fairplay Exchange
Social Media Intern
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Job Title: Social Media Intern – X (Twitter) [Internship]
Location: Remote / Flexible
Type: Internship (Part-Time / Event-Based Hours)
Reports To: Social Media Manager
About Fairplay Exchange
Founded by punters for punters, Fairplay is an all-in-one betting platform bringing Sportsbook, Racing, and Social Betting together under one roof. Whether backing live odds against the bookie, streaming international horse and greyhound racing, or taking on friends head-to-head with custom peer-to-peer stakes, Fairplay gives bettors total flexibility, community, and control with zero house edge on peer-to-peer bets.
Role Overview
Are you a university student obsessed with sports, social media, and internet culture? We are looking for a sharp, creative, and sports-savvy Community Manager Intern to assist our live social presence on X (formerly Twitter).
In this role, you will be the voice of Fairplay Exchange during major sporting moments—reacting to match-day action, hopping on viral trends, driving engagement, and building a loyal, active community.
Key Responsibilities
- Live Event Coverage: Work flexible/outside traditional office hours (evenings and weekends) to cover major sporting events, including Premier League, UEFA Champions League, major Horse Racing meets, and key global sporting events.
- Real-Time Content & Engagement: Live post, quote tweet, spark debates, create/share memes, and react instantaneously to live sporting moments to maximise reach, impressions, and engagement.
- Community Building & Interaction: Actively reply to comments, direct messages, and user posts to cultivate an authentic, highly engaged community.
- Brand Tone of Voice (TOV): Rapidly adapt to and execute Fairplay’s brand identity, effectively using humour, banter, and sarcasm while keeping content relatable to sports fans and bettors.
- Social Listening & Trend Jacking: Monitor trending sports topics, viral formats, and industry banter on X to position Fairplay at the centre of ongoing conversations.
- Compliance & Responsible Gambling: Ensure all posts align with gambling industry regulations, advertising rules, and social media compliance guidelines (guidance and training provided).
- Additional Opportunities: Openness to supporting other marketing, content, or social initiatives within Fairplay Exchange.
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Requirements & Qualifications
- Education: Currently enrolled university student seeking practical experience in sports marketing, social media management, or digital communications.
- Platform Expertise: In-depth understanding of X (Twitter) algorithms, post formats, and what content drives high impressions, shares, and viral engagement.
- Sports Knowledge: Strong, well-rounded passion for sports, with a deep understanding of Football (Premier League, Champions League, etc.) and Horse Racing is essential.
- Tone & Humour: Fluent in internet/sports culture, memes, banter, and sarcasm, with the ability to balance edgy, witty humour with brand responsibility.
- Gambling Knowledge: Familiarity with the betting/gambling landscape, including basic terminology, market dynamics, and operational constraints.
- Experience: Prior experience running or contributing to sports-related social media accounts (personal, fan pages, or university societies) is a plus, though not essential.
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What We Offer & What You’ll Gain
- Comprehensive Training: Full guidance on brand strategy, social media analytics, content creation tools, and gambling industry rules/regulations.
- Hands-on Experience: Real responsibility running a live commercial sports brand account during major global events.
- Career Growth: Potential for expanded responsibilities, extended contracts, or future opportunities within Fairplay Exchange.
- Flexible Working: Work remotely around your university timetable and live sporting schedules.
How to Apply
If you live and breathe sports, spend way too much time on X, and know how to turn live sporting moments into viral posts, we want to hear from you!
Please send your CV to morgan@fairplayexchange.co.uk, including:
- Brief cover letter outlining why you’d like to work for Fairplay and why you’d be a good fit.
- Two examples of current sports trends you find effective, along with a brief explanation of why.
- Links to any social media accounts you have managed or created content for (if applicable).
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