dSb Recruitment Consultancy Ltd.
Social Media Manager
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I’m currently recruiting on behalf of a well-established and rapidly growing UK fashion retailer that is looking to appoint an ambitious and experienced Social Media Manager.
This is a genuinely exciting opportunity for someone who wants to build and lead a social media department, shape long-term strategy, and create premium, fashion-led content across multiple platforms. The business has a strong presence within the fashion retail sector and is investing heavily in elevating its social media and brand positioning.
The Opportunity
This is a senior-level role with significant autonomy and influence. You’ll take ownership of the company’s entire social media function, developing and implementing a comprehensive strategy across Instagram, TikTok, LinkedIn, and YouTube.
- Lead and mentor a growing content team
- Oversee creative production
- Drive campaign planning
- Ensure a consistent, premium brand identity across all channels
Working closely with the wider marketing team and in-house creative talent, you’ll play a key role in building a best-in-class social media presence that drives engagement, brand awareness, and commercial growth.
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Key Responsibilities
- Develop and implement the overall social media strategy
- Build, lead, and develop the social media function
- Manage and mentor content creators
- Own the brand’s presence across Instagram, TikTok, LinkedIn, and YouTube
- Create a cohesive, premium social media identity
- Develop platform-specific content strategies
- Plan, produce, film, edit, and publish high-quality social content
- Lead creative direction for campaigns, launches, and seasonal collections
- Organise content shoots, styling, model bookings, and production schedules
- Manage content calendars across all channels
- Analyse performance metrics and optimise strategy based on insights
- Stay ahead of social trends, platform developments, and consumer behaviour
About You
You’ll have experience managing social media for a fashion, beauty, or lifestyle brand and be confident operating at both a strategic and hands-on level.
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The ideal candidate will have:
- 2+ years’ experience in an in-house social media role
- A proven track record of developing successful multi-platform strategies
- Experience leading or mentoring a content or social media team
- Strong videography, editing, and creative storytelling skills
- Excellent knowledge of Instagram, TikTok, LinkedIn, and YouTube
- Experience managing campaigns, content calendars, and production
- Strong commercial awareness and confidence using analytics to drive growth
- Experience organising fashion shoots and directing creative content
- Excellent copywriting skills and a strong understanding of brand tone of voice
- A genuine passion for fashion and premium lifestyle content
This is a hybrid role, balancing remote working and office working, with content creation out and about.
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