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Social Media Manager

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Posted via SalaryGuide - the career platform built for marketers.
Own social growth for Grapple Law, an AI legal service helping individuals fight for fair outcomes. This Social Media Manager role offers £45,000 - £55,000, fully remote working in England, flexible hours and an optional London office.
The ambition: help grow monthly active users from 6,000 to 20,000. You will own organic and paid social, lead freelance channel specialists and personally run LinkedIn, working alongside the Marketing Manager as a peer.
Have at least 3 years of employed social media marketing experience and results to show? Open the full role on SalaryGuide, where you can explore the job breakdown and tailor your resume to the JD.
Role Snapshot
- Title: Social Media Manager
- Company: Grapple Law
- Location: England, United Kingdom. Fully remote, with an optional London office.
- Salary: £45,000 - £55,000
- Employment type: Full-time
- Experience: At least 3 years of employed social media marketing experience
Company Overview
Grapple Law is an AI legal service built exclusively for individuals. Since launching a year ago, it has reached 6,000 monthly active users and recovered around £1.5m in settlements negotiated entirely by its AI. Its mission is to improve everyday people's access to legal justice.
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About the Role
You will own social strategy and execution, turning client wins, settlement data and consumer law into content people want to share. Working in a small team alongside the Marketing Manager, you will connect social activity to measurable user growth while treating clients' stories with care.
Responsibilities
- Own organic and paid social strategy and the growth results it delivers.
- Recruit, brief and direct freelance channel specialists, maintaining a high standard across platforms.
- Personally manage LinkedIn, bringing together the company's mission, data and founder's voice.
- Work with client success to find compelling stories and share them responsibly.
- Identify and manage influencer and creator partnerships.
- Track reach, engagement and cost per acquired user, using results to improve activity each week.
Qualifications


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- At least 3 years of employed social media marketing experience, with evidence of growing a brand's social presence.
- Experience running organic and paid social together.
- A track record of directing freelancers, agencies or in-house contributors.
- Strong understanding of what works on each platform and when to change approach.
- Hands-on analytics experience and openness to feedback on results.
- Experience using agentic AI tools, with examples of what you have built or automated.
- Sound judgement when handling sensitive client stories, prioritising dignity over virality.
Helpful, not essential: B2C growth, legal or professional services, mission-driven organisations, and management experience.
Compensation and Benefits
- £45,000 - £55,000.
- Fully remote working, with a London office available whenever you want it.
- Flexible hours.
- A team that values creativity, health and wellbeing.
Apply Through SalaryGuide
Ready to turn real client wins into social content that reaches people who need help? The full role opens on SalaryGuide. Explore the opportunity and apply.
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