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About Linzi Shoes
Linzi Shoes is a leading UK fashion footwear brand known for delivering stylish, trend-led shoes that our customers love. As we continue to grow, we are investing in transforming our social media presence into a premium, brand-led experience that reflects the quality of our products and strengthens our position within the fashion industry.
The Role
We are looking for an experienced, ambitious, and creative Social Media Manager to build and develop our social media department. This is a senior role for someone who can create a long-term social media vision and elevate Linzi Shoes across all social platforms.
This is a unique opportunity to take ownership of Linzi Shoes’ entire social media function. You will be responsible for developing and implementing a comprehensive social media strategy that establishes a consistent, premium brand identity across all platforms.
You will manage and mentor Linzi Shoes' Content Creator, overseeing the planning, creation, and execution of all social content while helping to grow and develop the team as the business continues to expand.
You will oversee Instagram, TikTok, Pinterest, LinkedIn, and YouTube, ensuring each platform has a clear purpose, tailored content strategy, and consistent brand presence.
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Working closely with the Head of Creative and Content and wider Marketing team, you will lead campaign planning, organise content shoots, analyse performance, and continuously evolve the social strategy.
Key Responsibilities
- Develop and implement the overall social media strategy for Linzi Shoes in collaboration with Head of Creative and Content.
- Manage and mentor our Content Creator, providing direction, feedback, and support to ensure all content meets brand standards.
- Own and manage Linzi Shoes’ social media presence across Instagram, TikTok, Pinterest, LinkedIn, and YouTube.
- Develop platform-specific strategies, understanding the unique audience, content style, and algorithms for each channel.
- Create, film, edit, and publish high-quality video and photographic content for organic social media and paid advertising.
- Book models, organise content days, style looks, and coordinate social shoot schedules.
- Build and manage a structured content calendar across all social channels.
- Analyse social media performance, reporting on key metrics and using insights to continually improve strategy, engagement, and growth.
- Stay ahead of fashion trends, consumer behaviour, platform developments, and algorithm changes to keep Linzi at the forefront of social media.
- Confidently present products on camera when required and direct talent during shoots.
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Skills & Experience Required
- 2+ years’ experience managing social media for a fashion, beauty, or lifestyle brand in house.
- Proven experience developing and executing successful multi-platform social media strategies.
- Outstanding videography, editing, and creative storytelling skills.
- Highly organised with experience managing content calendars, campaigns, and multiple projects simultaneously.
- Strong commercial awareness with the ability to use analytics to inform content decisions and drive measurable growth.
- Confident directing shoots and comfortable appearing on camera when required.
- Creative thinker with the ability to generate fresh ideas while maintaining strong brand consistency.
Benefits
- Health Cashback Plan
- Healthcare Plan after one year of service
- Generous employee discount
- Free parking
- Pension scheme
- Opportunities to travel internationally
Please send CV and Portfolio to daniella@linzi.com to be considered for this role.
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