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Social Media Manager
Location: Telford HQ – hybrid role, minimum 3 days per week based at Telford HQ
Who is Bohomoon?
Bohomoon is a rapidly expanding and exceptionally exciting retail e-commerce business, all about providing high-quality, stylish jewellery that you can rely on every day. Our stainless steel pieces are designed to last, so you don’t have to worry about tarnishing or green fingers. We take pride in offering jewellery that’s perfect for sensitive skin – hypoallergenic and safe to wear all day, every day. Whether you’re heading to the beach or simply tackling your daily routine, our jewellery is made to withstand the elements and keep looking fabulous.
Why Bohomoon?
We’re experiencing exceptional and continued growth, investing heavily in the next stage of our business expansion and hiring the very best Marketing talent to join us on this exciting journey. If you’re looking for a dynamic, fast-growth brand where you can make a genuine difference, have real ownership and be recognised for your contribution, this could be the perfect opportunity.
What are we recruiting for?
We’re looking for a talented and proactive Social Media Manager to help drive the next phase of Bohomoon’s social growth. Sitting within our Brand & Creative team and working directly with the Creative Director, you’ll take ownership of our core brand social channels, with a particular focus on Instagram. You’ll be responsible for translating our wider brand direction and commercial priorities into a compelling, consistent and culturally relevant social presence. You’ll work closely with our dedicated TikTok Growth Lead, alongside the wider teams, ensuring our social output feels connected while allowing each channel to play its own distinct role.
What You’ll Be Doing
- Take ownership of Bohomoon’s social media strategy and content calendar, with Instagram as the key channel focus.
- Translate the wider brand direction, creative vision and commercial priorities into an engaging, consistent and relevant day-to-day social presence.
- Plan and deliver social activity around key campaigns, product launches, commercial moments and wider brand initiatives.
- Develop creative, social-first content concepts that bring the Bohomoon brand to life and keep the audience engaged.
- Capture, shoot and edit high-quality content for social, with a strong understanding of what works natively across different platforms.
- Work closely with the Creative Director to ensure social remains aligned with the wider brand identity, tone of voice and creative direction.
- Collaborate closely with our dedicated TikTok Growth Lead, sharing ideas, trends and insights to ensure the wider social presence feels connected and cohesive.
- Stay highly tuned into social culture, trends, formats and emerging opportunities, identifying new ways for Bohomoon to stand out.
- Take ownership of community management and engagement, looking beyond content output to build a stronger, more engaged Bohomoon community and create genuine conversation around the brand.
- Monitor and analyse social performance, understanding what is working, what isn’t and why.
- Turn social data and audience insights into clear recommendations, bringing learnings back to the Creative Director and wider team to continually evolve the approach.
- Collaborate with Influencer and PR agencies, ensuring social activity supports and amplifies wider brand activity.
- Work closely with Product, CRM and Paid Media teams to ensure social activity is joined up with wider marketing and commercial priorities.
- Maintain a consistent brand voice and high visual standard across all social activity.
- Manage multiple campaigns, projects and deadlines in a fast-paced, rapidly evolving environment.
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About You
- Proven experience in social media, appropriate to the level of the role, ideally gained client-side within a consumer-facing brand.
- Relevant sector experience is highly desirable, particularly within jewellery, fashion, beauty, make-up, luxury, lifestyle or other visually led consumer brands.
- Strong, proven experience managing Instagram, with a deep understanding of how to create engaging, relevant and commercially effective content.
- Strong understanding of TikTok, Reels, short-form video and wider social culture, with the ability to collaborate effectively with dedicated channel specialists.
- Strong interest in social media, fashion, jewellery, culture and digital trends, with a good understanding of current and emerging developments.
- Strong understanding of how a brand translates into social content – you’ll understand the importance of consistency, tone of voice, visual identity and storytelling.
- A natural content creator who is comfortable developing concepts, capturing and editing social-first content.
- Comfortable capturing high-quality visual content using cameras and mobile devices, while understanding that the role is about capturing the brand rather than necessarily being the face of it.
- Strong understanding of social analytics and reporting, with the ability to interpret performance data and turn insights into actionable recommendations.
- Excellent copywriting skills and a strong eye for visual presentation, tone of voice and brand consistency.
- Highly organised and able to manage multiple projects, campaigns and deadlines in a fast-paced environment.
- Creative and commercially aware, with an understanding of how social can contribute to both brand building and sales.
- Proactive, motivated and driven, with the confidence to take ownership, bring ideas forward and make things happen.
- Naturally collaborative, with the ability to build strong relationships across Creative, Product, CRM, Paid Media, Influencer and PR.
- Naturally curious about what is happening across social and always looking for new ways to make the Bohomoon brand stand out.
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Reasonable Adjustments
Bohomoon is committed to providing an inclusive recruitment process. If you require any reasonable adjustments during the application or interview process, please let us know.
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