Miav Studios
Social Media Marketing Specialist
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Company Description
Miav Studios creates cozy, curiosity-driven mobile games designed to be engaging and hard to put down. The studio focuses on delivering relaxing, playful experiences that fit seamlessly into players’ everyday lives. With an emphasis on warmth, creativity, and thoughtful design, Miav Studios aims to build games that invite exploration and delight. Team members contribute to a friendly, collaborative environment where player enjoyment and authentic community connection are at the center of every project.
Role Description
The Social Media Marketing Specialist is a full-time remote role responsible for growing and engaging Miav Studios’ online community across key social platforms. Day-to-day tasks include:
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- Planning and scheduling social media campaigns
- Creating on-brand content such as posts, short videos, and stories
- Managing community interactions through comments and messages
- Monitoring performance metrics
- Analyzing trends
- Adjusting strategies to improve reach, engagement, and player retention
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This role collaborates closely with game designers, artists, and marketing teammates to align social media initiatives with game launches, updates, and studio news, while maintaining a consistent and welcoming brand voice.
Qualifications
- Strong skills in Social Media Marketing and Digital Marketing to plan and execute effective campaigns.
- Ability in Social Media Content Creation and Marketing to develop engaging, on-brand content.
- Excellent Communication skills for clear messaging and community interaction.
- Experience using social media analytics tools to track performance and optimize strategy.
- Knowledge of mobile games or entertainment industries is highly beneficial.
- Ability to work independently in a remote setting and collaborate effectively with cross-functional teams.
- Strong organizational skills, attention to detail, and comfort with rapid experimentation.
- Relevant education or equivalent experience in marketing, communications, or a related field.
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