Pulse Group
Solutions Architect
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Role: Solution Architect – Customer Data & CRM
Location: South West London - 1 day a week
Salary: Up to £115,000 + Bonus & Benefits
I'm working with a major consumer-facing organisation embarking on a significant transformation across its Customer Data and CRM landscape.
The organisation is at the beginning of a major programme of change, with significant investment being made into how customer data is captured, connected and used across the business.
You'll have the opportunity to shape the architecture, influence major technology decisions and help build the foundations for a genuine Customer 360 / Single Customer View.
They are looking for a Solution Architect to play a key role in defining how customer data is brought together across digital and physical channels, creating unified customer profiles that can support CRM, loyalty, segmentation and personalised customer experiences.
This isn't simply a CRM implementation role or a position focused on one technology platform. You'll be looking across the wider Customer Data ecosystem, including customer identity, CRM, CDP, consent, loyalty, personalisation and the underlying data and integration architecture.
You'll work closely with Product, Engineering, Data and Architecture teams, alongside strategic technology partners, to define the future Customer Data landscape and take the transformation from architecture and design through into delivery.
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What you'll be doing
- Own solution architecture across a major Customer Data and CRM transformation
- Help define the future Customer 360 / Single Customer View
- Shape target-state architecture and the roadmap from the existing technology landscape
- Architect how customer data is captured, matched, unified and maintained across multiple channels
- Define approaches to customer identity, golden records and unified customer profiles
- Shape the relationship between CRM, CDP, digital channels and the wider data platform
- Support the evaluation and selection of new Customer Data technology and platforms
- Architect solutions supporting CRM, loyalty, segmentation and personalisation
- Define integration patterns between customer-facing platforms and enterprise systems
- Ensure appropriate approaches to customer consent, privacy and data governance
- Work closely with Product, Engineering, Data and Enterprise Architecture teams
- Collaborate with technology vendors and strategic delivery partners
- Translate customer and commercial requirements into scalable technology solutions
You'll already be operating as a Solution Architect, Customer Data Architect, Customer Platform Architect, CRM Architect or MarTech Architect, with experience delivering significant Customer Data or CRM transformation.
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We're particularly interested in experience across:
- Customer 360 / Single Customer View
- Customer Data Platforms (CDP)
- Large-scale CRM transformation
- Customer identity and profile management
- Master Customer Data / golden records
- Identity resolution, matching and deduplication
- Customer segmentation and personalisation
- Loyalty and customer engagement
- Consent and preference management
- Data integration and APIs
- Salesforce, Dynamics or other major CRM ecosystems
- Cloud-based data platforms
- Vendor and platform evaluation
- Architecture within complex, high-volume environments
Experience within retail, fashion, e-commerce, or another high-volume consumer business would be particularly valuable.
You don't need to be tied to one particular CRM or Customer Data platform. What matters is that you've been involved in a genuine Customer Data / CRM transformation, understand how individual customers can be identified and unified into a single profile, and have the architectural depth to take that transformation from current state through target-state design and into implementation.
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