IQPC
Sponsorship Sales Manager
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Compensation
Competitive basic salary and benefits package with uncapped commission (£100k+ Y1-2 earning expected)
Company Description
IQPC is a global events and business intelligence company that delivers tailored conferences, large-scale events, online events, and webinars to help executives stay current on industry trends, technology, and regulatory developments. Producing more than 1,500 events annually, IQPC’s conferences are considered market-leading, must-attend gatherings across multiple sectors. Founded in 1973, the company has offices in major cities across six continents, including Berlin, Dubai, London, New York, Singapore, and Sydney. IQPC also manages a portfolio of specialized B2B online communities and digital platforms, such as SSONetwork, PEX Network, CCW Digital, and Pharma-iq, offering ongoing insights and networking opportunities. Candidates can learn more about working at IQPC by visiting the company’s careers site.
Role Description
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The Sponsorship Sales Manager is a full-time, on-site role based in London, responsible for driving sponsorship revenue across IQPC’s conferences and events. The role involves:
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- Identifying and qualifying potential sponsors
- Conducting outbound outreach
- Leading consultative sales conversations to match client objectives with event opportunities
The Sponsorship Sales Manager will:
- Build and manage a pipeline of prospects
- Prepare proposals
- Negotiate contracts
- Maintain strong relationships with existing sponsors to encourage renewals and upsells
Day-to-day responsibilities include:
- Close collaboration with production and marketing teams to align event content with sponsor needs
- Accurate forecasting and reporting of sales activity
- Active participation in events to strengthen client relationships and identify new business opportunities
Qualifications
- Proven Sponsorship Sales experience, with a track record of securing and growing event or media sponsorships.
- Strong New Business Development and Lead Generation skills to identify, research, and engage prospective sponsors.
- Demonstrated Sales capability, including consultative selling, pipeline management, and closing complex deals.
- Effective Account Management skills to nurture long-term relationships, manage expectations, and drive renewals and expansion.
- Excellent communication and negotiation abilities, with confident presentation skills to senior decision-makers.
- Commercial awareness and understanding of B2B events, media, or professional services environments.
- Ability to work in a fast-paced, target-driven setting, with strong organizational and time-management skills.
- Comfort using CRM systems and sales productivity tools to manage accounts and report on performance.
- Bachelor’s degree or equivalent professional experience in business, marketing, communications, or a related field.
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