GSK
Sr Manager, Oncology Commercial Analytics

How your CV stacks up
Upload your CV to see how well it fits this job role
?%
Sr Manager, Oncology Commercial Analytics
Job Purpose
Sr Manager, Oncology Commercial Analytics is a high-impact role embedded within GSK's Oncology Business Unit, partnering directly with brand and BU leadership to translate complex commercial data into decisions that drive portfolio performance. Responsibilities span customer segmentation and targeting, KPI design, patient adherence analytics, brand performance tracking, and advanced methods such as marketing mix modeling — with an expectation of both hands-on technical execution and senior-level communication. The ideal candidate brings deep fluency in pharmaceutical secondary data sources, real-world data analytics, and tools including SQL, Python, R, and Tableau, paired with the cross-functional influence skills to operate effectively. This is an opportunity to shape oncology and brand strategy; GSK will be investing in your professional development to develop future insights-grounded brand leaders.
Key Responsibilities
- Develop and implement robust analytics plans to support brand and business priorities.
- Identify and implement appropriate customer segmentation and targeting strategies for all marketing and sales channels.
- Proactively identify opportunities by leveraging various commercial analytics such as:
- Physician, Account, and Patient Segmentations.
- Patient Adherence and Persistence.
- Brand Performance Analytics.
- Advanced Analytics (e.g., Marketing Mix).
- Execute customer targeting and scenario planning for resourcing shifts to enable brand performance objectives.
- Identify key performance indicators (KPIs) to assess performance of product(s) and ensure data collection and sound business rules are in place to assess these KPIs.
- Conduct analyses using internal and external real-world data to generate disease and competitor landscape insights to improve patient care and support business needs.
- Transform real-world data into actionable insights through hands-on manipulation and statistical analysis of complex real-world datasets.
- Perform ad hoc and deep dive analyses in secondary research as required to uncover and understand market and competitive dynamics.
- Increase efficiency and capabilities through innovative analytics and process automation.
- Stay abreast of evolving new technologies, while partnering with stakeholders to design and implement analytics ready datasets.
- Liaise with primary market research colleagues to generate and present cohesive and actionable quantitative and qualitative insights.
- Liaise with forecasting colleagues to provide data-driven assumptions based on qualitative and quantitative insights.
- Liaise with Global Strategic Insights for best practice sharing and building of cross-geography capabilities.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
Basic Qualifications
- Bachelor’s degree in business, life sciences, or a related discipline.
- 4+ years of experience in marketing analytics within a biotech or pharmaceutical organization, or at a leading global management consulting firm.
- Experience applying marketing fundamentals and analytics frameworks to address defined business objectives.
- Experience with analytical and data management tools (SQL, Snowflake, SAS, R, Python etc.) as well as reporting tools (e.g., Tableau, Power BI).
- Experience analyzing pharmaceutical secondary data sources, including patient and claims data, and conducting real-world data analyses.
- Experience working in oncology.
- Experience in drug development and commercialization processes across one or more stages of the product lifecycle.
- Experience managing multiple projects, deliverables, or stakeholders with overlapping deadlines and competing priorities.
- Experience presenting analytical findings and recommendations to senior commercial leaders and updating reports, analyses, or project deliverables based on stakeholder feedback.
Preferred Qualifications
- Understanding of the business impact of diversity & inclusion.
- Proven and advanced collaboration skills, and cultural sensitivity.
- Demonstrable record of success of both pharmaceutical market/product forecasting and real-world data analytics.
- Strong business acumen.
- Ability to work effectively across a matrix environment and influence without formal authority.
Work Arrangements
This role is hybrid based in the United States. You will work partly from a GSK office and partly remotely. Exact days in office will be agreed with your manager.
Closing Date for Applications
15/09/2026
Please take a copy of the Job Description, as this will not be available post closure of the advert.
When applying for this role, please use the ‘cover letter’ of the online application or your CV to describe how you meet the competencies for this role, as outlined in the job requirements above. The information that you have provided in your cover letter and CV will be used to assess your application.
Skills
Customer Insights, Data to Insights, Digital Fluency, Influencing Without Authority, Market Knowledge, Scientific Literacy
Please visit GSK US Benefits Summary to learn more about the comprehensive benefits program GSK offers US employees.
Why GSK?
Uniting science, technology and talent to get ahead of disease together.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale.


Get help with your application
Your very own career expert that helps elevate your application to the next level.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
If you require an accommodation or other assistance to apply for a job at GSK, please contact the appropriate Recruitment Staff by emailing us at usrecruitment.adjustments@gsk.com.
GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
Important notice to Employment businesses/ Agencies
GSK does not accept referrals from employment businesses and/or employment agencies in respect of the vacancies posted on this site. All employment businesses/agencies are required to contact GSK's commercial and general procurement/human resources department to obtain prior written authorization before referring any candidates to GSK. The obtaining of prior written authorization is a condition precedent to any agreement (verbal or written) between the employment business/ agency and GSK. In the absence of such written authorization being obtained any actions undertaken by the employment business/agency shall be deemed to have been performed without the consent or contractual agreement of GSK. GSK shall therefore not be liable for any fees arising from such actions or any fees arising from any referrals by employment businesses/agencies in respect of the vacancies posted on this site.
Please note that if you are a US Licensed Healthcare Professional or Healthcare Professional as defined by the laws of the state issuing your license, GSK may be required to capture and report expenses GSK incurs, on your behalf, in the event you are afforded an interview for employment. This capture of applicable transfers of value is necessary to ensure GSK’s compliance to all federal and state US Transparency requirements. For more information, please visit the Centers for Medicare and Medicaid Services (CMS) website at https://openpaymentsdata.cms.gov/
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills
Location