JD Sports Fashion
Store Manager - West London
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Role Overview
As a Store Manager you take full ownership of your store’s performance, culture, and daily execution. You play an active role in supporting and developing colleagues while maintaining high operational and commercial standards. You create a high-energy environment where colleagues develop, standards stay consistently high, and customers receive a premium in-store experience. This role is all about effective leadership, strategic commercial awareness, and the ability to support colleagues to perform at their best.
Key Responsibilities
- Lead the store through effective leadership, coaching, and operational excellence
- Support and develop colleagues to deliver exceptional customer experiences and strong commercial performance
- Use real-time performance insights and trading trends to make quick, commercial decisions that elevate store results and maximize every opportunity
- Maintain the company’s premium operational and visual standards — ensuring product availability, impactful presentation, and a safe, compliant environment
- Develop and grow talent within the store, providing coaching, structured feedback, and clear progression pathways to build future leaders
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Skills & Experience Required
- Proven experience in retail management with the ability to lead and motivate teams in a fast-moving, high-energy environment
- Strong leader with experience supporting, coaching, and developing colleagues and driving store performance
- Strong commercial awareness with strong capability in interpreting performance data, product trends, and customer behavior
- Excellent communication and interpersonal skills, supporting strong teamwork, engagement, and professional customer interactions
- Demonstrated success in delivering strong sales results and maintaining exceptional operational standards
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Desirable Attributes
- Passionate about retail, products, and delivering exceptional customer experiences
- Proactive, solutions-driven leader who thrives in a fast-paced, ever-evolving retail environment
- Hands-on and highly visible on the shop floor, leading by example across all areas of the store
- Resilient, adaptable, and composed during busy trading periods, product launches, and high-pressure moments
We know our colleagues work tirelessly to make JD Sports the success it is today, and in turn, we offer them some amazing benefits including staff discount on JD Group and other brands within the organization and personal development opportunities to learn and develop at work. Thank you for your time #JD
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