VCCP Roar
Strategy Director (B2B & B2C)
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VCCP Roar is a fully integrated PR and marketing agency, with deep specialisms in consumer, technology, corporate reputation and financial services. The agency brought together three specialist agencies with long heritage in their specialisms: Good Relations (consumer), Harvard (tech) and Teamspirit (financial services) into one fully integrated cross-sector business.
We are disruptors of influence, on a relentless mission to challenge the norm to stay ahead of how influence is earned - and created. We're a 150-person powerhouse and from synthetic audience tools and proprietary AI technology, to thumb-stopping creativity, we are obsessed with being at the forefront of what's next.
For this role, we're looking for a Strategist with solid B2B experience, as well as B2C.
The Role:
We are looking for a strategic leader with proven experience working as a trusted advisor to senior clients across both B2B and B2C brands. A natural driver of excellence, you will have a rich history of strategic thinking, commercial acumen, and an inspiring management style that elevates performance across the entire team.
For our clients…
- Responsible for a stable of clients that are successful, highly satisfied, and growing
- Provide a strategic vision for every client and every campaign you oversee, through clear strategies that you help embed within the account teams
- Suggest and drive new strategies and ideas to help clients achieve their business and marketing/comms goals, keep them at the leading edge of their sectors and in tune with their audience’s demands and expectations
- Consistently provide solutions to the thorniest marketing/comms problems that clients pose to us
- Excellent presentation skills that persuade effectively and deliver brilliant insight and advice at senior levels, including board level
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For our team…
- Regularly lead on new business end-to-end, from the initial brief to the winning pitch and then looking after the client as an ongoing account
- Help raise the profile of the Strategy & Planning Dept in the agency and externally i.e. through blogs, new strategy-led propositions, marketing efforts, and sharing insights
- Excellent people management skills that help recruit, motivate and develop brilliant talent for the team
- Work with the Head of Strategy on team development and training, improving working practices and keeping us at the cutting edge of industry thinking
For our agency…
- Identify incremental revenue opportunities for the agency from current and new clients
- Provide leadership on behalf of the Strategy & Planning team and act as an ambassador for best-in-class comms and marketing strategy, measurement and campaigns across the agency, in conjunction with other senior management team members
- Work with the Head of Strategy and other members of the board to implement new processes and ways of working for the entire agency
- Represent VCCP Roar in industry conversations and at events, and help build its profile, and your own, as a thought leader in the sector
- Take an active, positive part in our agency culture and help drive Harvard’s own marketing and social activity
Duties and responsibilities:
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- Client strategy: Partner with client service directors to guide account strategy and support clients to identify new comms or commercial opportunities
- Creative direction and oversight: Set strategic ambition on core campaigns, directing teams and ensuring comms and creative effectiveness
- Senior client counsel: Provide senior and C-suite level guidance to clients, lead strategy workshops and define measurement frameworks to prove effectiveness
- New business leadership: Lead key pitches across VCCP Roar, from defining the job to do to delivering
- Foresight & team leadership: Working alongside the Head of Strategy and other Strategy Directors, lead the strategy team, setting standards and driving agency awareness in the market
VCCP DE&I STATEMENT
We believe that DE&I is about creating a strong culture of inclusion within our agency, where everyone can thrive and be their authentic self. VCCP is an equal opportunity employer and does not discriminate on the basis of gender, age, disability, religion, belief, sexual orientation, marital status, or ethnicity. If you require any adjustments during the application or interview process, please let us know via joinus@vccp.com.
CRIMINAL RECORDS INFORMATION
As part of our onboarding process, you will be required to complete a Criminal Records Declaration regarding any unspent convictions. For roles in finance, HR, Legal, IT or senior management, we may be required to verify your declaration with a basic DBS check, as well as an Adverse Finance and ID check.
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