WWF-UK
Supporter Engagement Manager

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Join us at WWF-UK – Supporter Engagement Manager
Location: Living Planet Centre, Woking, Surrey
Contract: Fixed term, full time (35 hours)
Hybrid working: Minimum 40% in person collaboration per month
Salary: £38,709 + excellent benefits
Safeguarding level: Level One
Please note, this is a fixed-term role linked to a maternity cover, ending no later than June 2027. Due to the nature of the contract, it may end earlier if the substantive postholder returns sooner than expected, subject to the notice arrangements set out in the contract.
About the role
We’re excited to be recruiting a Supporter Engagement Manager to help WWF-UK build stronger, longer-lasting relationships with our supporters.
Sitting within the Supporter Retention team, you’ll help shape and deliver supporter journeys for some of WWF-UK’s key regular giving products, including Junior Adoptions and Go Wild Junior Membership.
You’ll be responsible for planning and delivering engaging supporter communications across digital, direct mail, telemarketing and other channels, making sure every interaction feels relevant, valuable and connected to the impact of our work.
Working closely with the Senior Supporter Engagement Manager, Supporter Engagement Editor and colleagues across digital, content, supporter care and fundraising, you’ll help develop campaigns and journeys from initial idea through to delivery, evaluation and improvement.
You’ll use insight, data and supporter feedback to understand what is working, identify where journeys can be improved and test new approaches that strengthen engagement and retention. You’ll also keep an eye on trends, competitor activity and new opportunities, helping WWF-UK continue to evolve its fundraising products and supporter experience.
This is a varied, hands-on role combining campaign management, content development, digital engagement, supplier management and performance analysis. You’ll coordinate activity across internal teams and external partners, manage budgets and timelines and make sure campaigns are delivered to a high standard.
You’ll also have the freedom to spot opportunities to surprise and delight existing supporters, creating timely and engaging moments that help strengthen their connection with WWF-UK.
We’re looking for someone who is organised, curious and motivated by understanding what makes supporters engage and stay connected. You’ll be comfortable managing detail and deadlines, working collaboratively across teams and using insight to continually improve the supporter experience.
Skills and experience
You’ll bring the skills and experience needed to succeed in this role, including:
Essential
- Experience working in fundraising, marketing, supporter engagement or a related area
- Experience planning and delivering direct marketing or supporter communications campaigns across more than one channel
- Experience working with digital marketing or digital supporter journeys
- Strong project management and organisational skills, with the ability to manage campaigns from planning through to delivery and evaluation
- Experience using data, insight or campaign results to assess performance and improve future activity
- Good numerical and analytical skills, including experience working with budgets, targets or KPIs
- Strong written and verbal communication skills, with the ability to work confidently with colleagues, suppliers and partners
- Experience coordinating input and feedback from different teams and stakeholders
- Experience working with external agencies, suppliers or production partners
- Strong attention to detail, with the ability to manage multiple deadlines and priorities effectively
- Experience working with CRM systems, databases or similar tools
- Ability to work independently, use initiative and identify opportunities to improve supporter journeys or ways of working
- Understanding of the importance of delivering a consistent, high-quality supporter experience
- Ability to work collaboratively and build strong relationships across teams
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Desirable
- Experience working specifically within charity fundraising or supporter retention
- Experience delivering campaigns across direct mail, email, telemarketing and digital channels
- Experience developing or improving regular giving, membership or subscription products
- Experience working with print production and fulfilment
- Experience developing content or briefing creative work for supporter communications
- Experience testing and optimising digital journeys or communications
- Experience monitoring supporter or customer retention
- Knowledge of relevant fundraising, data protection and marketing regulations
- Experience supporting or coaching colleagues
- Experience representing an organisation through external fundraising or marketing networks
- An interest in WWF-UK’s work and a commitment to our mission
What we offer
We believe in rewarding our team with more than just a salary. Here’s what you can expect:
- Annual leave starting at 26 days a year, rising one day each year to 31 days plus bank holidays
- Flexible working options, to support your work life balance
- 5% employer contribution to pension, rising to 10% with employee contribution
- Learning and development opportunities to help you grow
- Regular wellbeing initiatives to support your health and happiness.
This is a UK based contract, and you are required to have the Right to Work in the UK. Unfortunately, we’re unable to offer sponsorship and any offer of employment will be subject to evidence of your Right to Work in the UK.


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This role is hybrid with a minimum 40% of your contracted hours spent at our beautiful UK head office, the Living Planet Centre in Woking, Surrey, where you’ll hot desk among trees and gardens.
About WWF-UK
We’re a global conservation charity with millions of supporters and hundreds of projects around the world.
At WWF-UK, we’re bringing our world back to life. Protecting what’s left isn’t enough. We’re racing to restore nature and prevent catastrophic climate change. And it’s a race we can win with everyone’s help.
We’re courageous, passionate, and driven by science. For more than 60 years we’ve been at the forefront of global efforts to protect wildlife and the natural world. We work with integrity, collaboration and deep respect for those we partner with.
How to apply
Click the link to apply via our website. You’ll be asked to complete an application form and upload your CV and a supporting statement that tells us why you’ll be a great addition to WWF-UK.
Our Diversity Promise to You
At the heart of our mission is a simple truth: the planet needs everyone. That means you - in all your uniqueness, regardless of age, disability, gender identity, marital status, race, faith or belief, sexual orientation, socioeconomic background, or how you choose to express yourself.
We don’t do stereotypes. We work together with purpose, driven by passion and enhanced by respect, courage, and integrity. We pull together from all walks of life to fight for a better future, and we want you to feel supported every step of the way.
We’re proud to be a Disability Confident employer and are committed to creating an inclusive workplace where everyone feels they belong. We actively encourage applications from people of all backgrounds and identities.
So, if there’s anything we can do to make your application or interview experience more comfortable or accessible, just give our Talent Acquisition Team a shout at recruitment@wwf.org.uk
Safeguarding Commitment
Just as we celebrate diversity in all its forms, we are equally dedicated to creating a safe environment for every person we work with or encounter.
Our commitment extends to children, adults at risk, and individuals experiencing any form of vulnerability, whether temporary or permanent.
We proudly stand behind CAPSEAH (Common Approach to Protection from Sexual Exploitation, Sexual Abuse and Sexual Harassment) and put this commitment into action through clear policies, thorough training, and recruitment checks tailored to each role, which may include external vetting.
If you ever have a concern, however big or small, know that there are confidential channels ready to support you at WWF-UK. We promise to respond promptly and with care, because protecting every individual is at the heart of everything we do.
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