Zealous Agency
Technical CRM Manager
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Technical CRM Manager
This is a genuinely fantastic opportunity to shape the future of digital revenue, personalisation and agentic AI in a large leading retail business.
Our client is looking for a Technical CRM Specialist to lead a major new digital programme across its significant estate.
💰 £55k to £60k DOE plus bonus
🚙 Generous car allowance
🏠 Hybrid working – One day a week in the office (West Midlands)
A snapshot of the role:
- Own the CRM strategy and roadmap, using data to drive targeted, multi-channel revenue growth.
- Lead the rollout and growth of a new digital activation platform across email, push, paid media, social, web and app.
- Explore and test new ways of working using agentic AI and automation.
- Own the commercial story, keeping delivery on track against ambitious targets.
- Bring teams and agency partners together, making complex tech and data easy to understand and commercially useful.
- Build a strong test-and-learn culture, constantly looking for ways to improve digital performance.
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What you will bring to the table:
- Strong experience in CRM, customer data and personalisation, with a focus on driving revenue.
- Ideally having an agency background and working with specialist teams across digital channels including email, paid media, social, web and app.
- Commercially minded, with a track record of turning data and insight into measurable results.
- Skilled in working with AI, automation and new marketing technology, and excited about finding new ways to make it work in practice.
- Confident working with senior stakeholders and agency partners, bringing people together and getting things done.
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If all the above has piqued your interest and the role sounds right up your street – apply today!
Emma Davies // Zealous Agency
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Jessica, London
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