Future Electronics
Technical Marketer
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Technical Marketer
If the answer is yes, then Future Electronics wants to hear from you! We are currently looking to employ a Technical Marketer.
Job Outline
The Technical Marketer is responsible for translating complex supplier and product information into relevant, commercially valuable content that helps Sales, Marketing and Field Applications Engineers (FAEs) identify and convert customer opportunities.
The role evaluates new and existing technologies from a technical, competitive and application perspective, creating tools and guidance that make it easier to position the right products and solutions with customers.
With a particular focus on digital processing technologies, the role works across Marketing, Engineering and supplier teams to add value to supplier information and support successful design conversion and replication.
What the role involves
- Develop product comparison tools, selector guides and other technical resources to help Sales and FAEs identify and position the best solutions for customer opportunities.
- Create application-focused material that positions key products within target markets, highlighting competitive differentiation, strengths, limitations and winning arguments.
- Evaluate New Product Introductions (NPIs) for technical capability, competitive position and application potential, providing insight to support product launches and supplier feedback.
- Translate individual product information into broader system-level solutions, identifying complementary technologies across the supplier portfolio.
- Work with Vertical Segment Managers (VSMs), Marketing and other technical resources to translate technical expertise into effective commercial propositions and promotional material.
- Support design conversion and replication programmes, identifying opportunities to repeat successful designs across relevant customers, applications and market segments.
- Work with Supplier Development Managers (SDMs) and Marketing to develop strategies and innovative go-to-market approaches for priority products and technologies.
- Identify opportunities to use AI and other tools to improve the efficiency and effectiveness of technical research, analysis and content development.
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Do you have:
- Degree in Electronic Engineering or a related technical discipline.
- Strong technical understanding, ideally with an interest in digital processing technologies, including microcontrollers, microprocessors and embedded systems.
- Understanding of system-level design and the ability to interpret and develop application block diagrams.
- Ability to analyse and compare technologies, identifying strengths, limitations, competitive positioning and potential applications.
- Strong communication skills with the ability to translate complex technical information for both technical and commercial audiences.
- Commercial awareness with an ability to connect technical capability to customer value and business opportunity.
- Curious, adaptable and keen to learn, with the ability to develop knowledge across new technologies, applications and markets.
- Commercial or technology industry experience would be advantageous but is not essential; the role would also suit a strong engineering graduate with the appropriate technical and commercial mindset.
- An interest in AI and its practical application to research, analysis and content development would be advantageous.
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About Future Electronics
Future Electronics is a global leader in the electronic components industry. The company’s award winning customer service, comprehensive global supply chain programs, and industry leading engineering design expertise make it a strategic partner of choice for customers worldwide.
A WT Microelectronics company, Future Electronics is headquartered in Montreal, Canada, and operates in 44 countries and 159 offices. Its global footprint enables exceptional service and efficient, end to end supply chain solutions. The company is fully integrated and supported by a single IT infrastructure that provides real time inventory visibility and seamless global operations, sales, and marketing capabilities.
For more information, visit www.FutureElectronics.com.
Equality, Diversity, and Inclusion
We are committed to Equality, Diversity, and Inclusion. We recruit the ‘best person for the job’ regardless of age, race, colour, gender, gender identity, sexual orientation, religion, or disability creating an inclusive working environment and culture for all our employees.
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