Crown Gabelstapler GmbH & Co. KG - Deutschland
Territory Sales Representative - Birmingham - WV, WR, DY, WS

How your CV stacks up
Upload your CV to see how well it fits this job role
?%
About Crown Lift Trucks Ltd
Since its entry into the material handling industry in the 1960s, Crown Equipment Corporation has earned a reputation for exceptional product design, engineering and manufacturing of its award-winning line of electric lift trucks. From our smallest pallet truck to our highest lifting VNA truck, our goal is to always provide the user with the safest, most efficient and ergonomic forklift truck possible. Crown supports customers with a wide selection of electric forklift trucks ranging from pallet trucks to very narrow-aisle VNA trucks.
Our brand promise is: “Crown designs, manufactures, distributes, services and supports material handling products that provide customers with superior value.”
Quality and performance are the foundation of Crown’s success. Since our inception, our company culture has always been about people performing and working as a team to ensure that quality is built into every forklift truck we make.
Crown’s headquarters, manufacturing facilities and network of branches offer diverse and challenging careers in a broad range of professional and vocational roles.
Job Description
Reporting to the Branch Sales Manager, your key responsibility is the growth of a specific sales region. The area already hosts an existing client portfolio but ultimately the success of the role hinges on 80% New Business Development and 20% Account Management of our existing customer base.
We are looking for candidates that come from a Materials Handling background and ideally within the Fork Lift Industry. You will play a key role in all stages of the sales process, including initial prospecting, appointment making, customer presentations and demonstrations through to ultimately closing the deal.
Reasons to use Rodeo
I’m in my final year doing Economics and I don’t know whether to apply for grad schemes now or do a masters first. What do you think?
Honest answer — it depends on where you want to end up. A lot of top grad schemes (Big 4, civil service, banking) don’t need a masters. Let’s look at the ones you’d be competitive for now, and we can decide if a masters actually adds anything.
Also worth knowing: most autumn 2026 applications are open now. Timing matters more than you think.
Start with a chat, not a search bar
Grad scheme, placement, apprenticeship? Not sure what you want yet — that's fine. Your agent talks it through with you and turns "I have no idea" into a shortlist.
Graduate Consultant — 2026 Scheme
Why you're a good match
StrongYour economics background and your summer at a regional bank line up with what PwC looks for on the consulting scheme. Applications close in four weeks.
See breakdownIt searches the market for you
Every day your agent scans the market matching roles against what actually matters to you, not just keywords on a CV.
Why you're a good match
You’ve got the grades and the economics background, and your bank internship is exactly the experience this scheme looks for. Apply soon — deadlines close within the month.
Experience fit
Your summer at the bank plus your econometrics coursework map directly to the day-one responsibilities on this scheme — client modelling, market briefings, and deal support.
Only hits
No noise. No "maybe this fits." Just roles with a clear explanation of why they're right — and where to focus when applying.
The efficient planning and management of the territory is as crucial as your work ethic, drive and enthusiasm.
Offering a Consultative approach, working across all levels from shop floor to board level, you will develop a thorough understanding of each prospect or customer and their operations, looking for opportunity to secure new business, develop further business or provide additional value.
We are looking for an individual who can demonstrate a successful sales track record within the electric warehousing equipment sector or a similar or aligned industry such as pallet racking systems.
We place emphasis on career stability and therefore look for an employment history that demonstrates this. You will be a self-starter and have a strong work ethic, high energy, drive and determination.
Person Specification
Essential Skills:
- Strong new business development skills.
- Effective account management / development capabilities.
- Personable – ability to build strong relationships.
- Strong presentation and customer facing skills (written and verbal presentations, equipment demonstration, price negotiation and objection handling).
- Commercial acumen (need identification, market awareness, competitor awareness).
- Solution sales ability.
- Numerically competent.
- IT skills (Microsoft Office, email etc.).
- Excellent organisational skills (specifically territory planning, time management and working to deadline).
- Ability to absorb client information and communicate features and benefits to customers.


Get help with your application
Your very own career expert that helps elevate your application to the next level.
Vacancy Details
- Hours of Work: Monday to Friday – 37 hours per week, but may be more to fulfil the job requirements.
- Target Salary: Highly competitive salary plus excellent commission.
- Company Vehicle: Company car & fuel card; private mileage benefit subject to tax regulations.
- Holidays: 25 days holiday.
- Pension: Company pension plan.
At Crown, we know that our employees are the driving force behind our success in the material handling industry. We cultivate a culture of passionate people and inspired innovation. In fact, throughout Crown’s history, more than 1,000 employees have reached a 25-year milestone, and we are proud to have travelled their career paths with them.
From employee training and development to competitive compensation packages, we invest in our employees, knowing that people are always at the core of what moves us forward.
In addition to financial remuneration and participation, we offer our employees various social benefits including but not limited to:
- Company car plus fuel card – private use of company vehicle (subject to tax regulations)
- Company pension plan.
- 25 days annual leave plus bank holidays.
- Excellent discount scheme with access to the best perks from some of the UK’s biggest brands.
- Childcare voucher scheme.
- Employee assistance programme.
“It took my CV and asked me questions relevant to understanding what kind of jobs to suggest for me. Suggestions were almost perfect. Jobs were exactly what I’ve been looking for.”
Jessica, London
Skills