TikTok
TikTok Shop - Seller Growth & Logistics Solutions Manager – UK
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Responsibilities
About the Team
The Supply Chain and Logistics team develops competitive logistics products and solutions that enable seller growth and improve the overall competitiveness of the UK e-commerce ecosystem.
We are looking for a Seller Growth & Logistics Solutions Manager to drive logistics adoption and seller growth through industry-specific logistics solutions, competitive commercial propositions, and customized seller solutions.
Responsibilities
- Own seller growth strategy for UK logistics, identify addressable seller segments and develop initiatives to increase logistics adoption, penetration, and volume;
- Analyse seller performance, logistics behaviour, and industry characteristics to identify key growth opportunities and barriers;
- Design industry-specific logistics solutions based on seller characteristics including parcel profile, AOV, delivery requirements, logistics model, cost sensitivity, and customer experience expectations;
- Develop differentiated logistics propositions across key industries and seller segments rather than relying on a one-size-fits-all logistics solution;
- Design B2C and B2B logistics solutions covering different seller fulfilment models and business scenarios;
- Act as a key logistics solution interface for front-end industry and Account Management teams, understand business requirements, and translate them into scalable or customized logistics solutions;
- Own logistics solution design across the seller journey, including onboarding, pickup/drop-off, delivery, returns, exception handling, and seller/customer experience;
- Conduct customized seller rate-card and cost analysis, evaluate parcel density, volume, service requirements, and carrier cost structures to design commercially viable logistics propositions;
- Build cost models and business cases to evaluate the economics, competitiveness, and scalability of customized seller solutions;
- Work closely with Carrier Operations, Seller Operations, Product, Finance, Commercial, and Account Management teams to launch and continuously optimize logistics solutions;
- Monitor seller adoption, volume growth, logistics penetration, cost, and experience performance, and continuously improve solutions based on business results;
- Conduct market and competitor research to identify emerging logistics models, pricing strategies, and industry opportunities in the UK market.
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Qualifications
Minimum Qualifications
- Bachelor's degree or above;
- 5+ years of experience in e-commerce logistics, seller growth, logistics solutions, commercial strategy, or logistics product operations;
- Strong understanding of e-commerce seller operations and end-to-end parcel logistics;
- Strong analytical capabilities, with experience in business case development, cost modelling, or pricing analysis;
- Ability to translate complex seller/business requirements into practical logistics solutions;
- Excellent communication, business negotiation, cross-functional collaboration, and project management skills;
- Strong commercial mindset combined with operational understanding.
Preferred Qualifications
- Experience in seller growth or logistics solution design at a major e-commerce platform or logistics company;
- Experience designing rate cards, customized pricing, or commercial logistics solutions;
- Strong understanding of UK parcel carrier cost structures and logistics economics;
- Experience developing industry-specific solutions across different seller segments;
- Understanding of both B2C and B2B logistics models in the UK market.
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About TikTok
TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and we also have offices in New York City, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.
Why Join Us
Inspiring creativity is at the core of TikTok's mission. Our innovative product is built to help people authentically express themselves, discover, and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity, and bring joy - a mission we work towards every day.
We strive to do great things with great people. We lead with curiosity, humility, and a desire to make an impact in a rapidly growing tech company. Every challenge is an opportunity to learn and innovate as one team. We're resilient and embrace challenges as they come. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe, and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
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