Cpl Life Sciences
Trilingual Social Media Specialist

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Social Media Specialist, Europe
Location: London (Hybrid working 1-2 days on site per week)
Duration: 12 months
Hours: Full time
The company is looking for a talented, motivated, and trilingual Social Media Specialist (French, English, and German required) to join their Europe Social & Content team.
This role will support social media execution across four key European markets, Germany, the United Kingdom, France, and the Nordics, with a primary focus on Instagram, Facebook, and Threads.
You will sit at the intersection of regional execution and global strategy, working in close partnership with the company’s pan-regional agency, the Global Social team, and local market stakeholders.
This is a hands-on, cross-functional role requiring strong content creation skills, excellent collaboration, and the ability to develop locally relevant content informed by performance insights and audience behavior.
This position reports to the European Social & Digital Team Lead, with a dotted line to the Global Social Lead, and is open to candidates based in London or Dublin
KEY RESPONSIBILITIES:
Regional social media execution:
- Support the day-to-day management of the company’s Instagram, Facebook, and Threads presence across Germany, the UK, France, and the Nordics, ensuring content is locally relevant, on-brand, and aligned with established social media strategies.
- Support community management across key European markets, including monitoring audience interactions, drafting or coordinating responses where appropriate, and escalating sensitive issues in line with guidance.
- Help craft social media plans and content calendars across assigned markets, supporting the delivery of regional and global social media objectives.
- Localise and adapt global campaign content for regional audiences, tailoring messaging, language, and formats to maximise local relevance and engagement.
- Monitor social trends, cultural moments, and platform developments across target markets, proactively identifying opportunities and sharing recommendations with the Europe and Global Social teams.
- Support the planning and execution of local social media activations, partnerships, and market-specific opportunities.
- Maintain content calendars and coordinate publishing schedules across assigned channels and markets.
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Content creation:
- Create and produce compelling, high-quality, strong, relevant, and trend-led content for Instagram and Facebook - including static posts, Stories, Reels, and short-form video, using tools such as Canva or similar approved creative tools.
- Coordinate with internal teams, including Marketing, Communications, Creative, Legal, and Product teams
- Maintain a consistent brand voice and visual identity across all markets, working within the established design system and content guidelines
- Bring a creator mindset to every brief, with a strong instinct for what performs natively on each platform
- Identify opportunities to repurpose and adapt existing global and regional content to maximize local relevance and engagement.
Stakeholder coordination & collaboration:
- Coordinate with the company’s pan-regional social media agency to support content delivery, publishing schedules, and day-to-day workflow management.
- Collaborate with regional and global social media teams to ensure content aligns with established brand guidelines, campaign objectives, and local market requirements.
- Support the execution of social media activations in partnership with internal stakeholders, agency partners, and external organisations.
- Build effective working relationships with internal teams and external partners to facilitate the timely delivery of social media content and campaigns.
Cross-functional collaboration:
- Work closely with the Global Social & Content team to ensure regional execution aligns with the global content calendar and editorial vision
- Partner with regional marketing, PR, and business teams to identify and capitalize on culturally relevant moments and product launches
- Coordinate with the global social agency on the activation of global social campaigns across Europe key markets
- Contribute to the development of global content series and campaigns, bringing a European market perspective
Reporting & Analytics:
- Monitor and track social media performance across Instagram and Facebook channels in Germany, the UK, France, and the Nordics, supporting monthly and quarterly reporting activities.
- Analyse content performance and audience engagement metrics, identifying trends and sharing insights with regional and global social media teams.
- Support the evaluation of content effectiveness and contribute recommendations to help inform future social media activities.
- Share market observations, platform developments, and content learnings with regional and global teams to support ongoing best-practice development.


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Qualifications:
- 3–5 years of experience in social media management
- Experience working with a global brand in a regional, local market, or multi-country social media role.
- Strong understanding of Instagram and Facebook, including content formats, platform features, audience engagement, and social media best practices.
- Experience creating and adapting social media content, including static posts, Stories, Reels, and short-form video - both independently and in collaboration with creative teams.
- Experience creating strong, relevant, and trend-led social content using Canva or similar creative production tools.
- Demonstrated ability to localise content and tailor messaging for different audiences and markets.
- Excellent copywriting and written communication skills in English, German, and French, with the ability to adapt content for local audiences and manage social media interactions across multiple European markets.
- Strong verbal communication skills in English are required.
- Experience coordinating with multiple stakeholders, agencies, and external partners in a fast-paced environment.
- Strong organizational and project management skills, with the ability to manage multiple priorities and deadlines across markets.
- Analytical mindset with the ability to interpret social media performance data and identify actionable insights.
- Self-motivated, proactive, and comfortable working both independently and collaboratively within a cross-functional team.
Preferred:
- Familiarity with social media publishing, community management, and analytics tools (e.g., Sprout Social, Sprinklr, Meta Business Suite, or similar).
- Experience localising and adapting social media content for multiple languages and audiences.
- Understanding of content localisation, transcreation, and cultural adaptation for European markets.
- Background in entertainment, sports, automotive industries (big brand experience preferred) is a plus.
- Background working with premium technology, audio, or visual experience brands is a plus.
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